Remove Entertainment Remove Journey mapping Remove Multichannel Remove Self service
article thumbnail

Three Questions To Ask Yourself To Understand What Customers Really Want

COPC

This can be done by plotting customer satisfaction and dissatisfaction scores in a CX Matrix as well as by exploring the current customer experience through customer journey mapping. Conversely, a customer of an entertainment product, like a video game, might value making a personal connection with the brand.

Surveys 42