Chief Customer Officer CRM Customer Service Strategic Value 
ClearAction
MAY 29, 2016
Historically, customer experience management may have been thought of as the Service organization’s domain: dealing with post-purchase questions, returns, and misunderstandings. While there is a certain success rate in customer retention tactics, it is prone to similar efforts from competitors.
Tenfold - Contact Center Blog
NOVEMBER 30, 2017
Organizational success and long-term growth primarily depends on customer satisfaction and loyalty, and customer service has always supported corporate growth by keeping customers happy and ensuring their ongoing loyalty. No company can afford to be a customer service laggard. Staffing Adjustments.
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