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Understanding the Customer Satisfaction Index and How to Measure It

Solvvy

Knowing how satisfied your customer base is with your business overall is valuable information. While overall satisfaction provides insights into customer loyalty and future purchases, it also gives you an idea of the “brand ambassadors” engaged in word-of-mouth marketing. . Use All Tools Available .

Surveys 62
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CSAT vs. NPS: Understanding Customer Success Metrics

Solvvy

When you compare the costs of marketing, sales, and onboarding to the costs of providing service and support to existing customers, you’ll find focusing on retention makes good financial sense. Software as a Service (SaaS) companies, for example, need to build monthly recurring revenue (MRR) to operate.

Metrics 106