Big data Feedback Journey mapping Multichannel 
VocalCom
JULY 30, 2018
In our modern era of big data and artificial intelligence, it may seem that technology holds the key to determining the best ways to engage customers. Ask customers for direct feedback. Sometimes, the best way to solicit raw feedback is by asking direct questions. Conduct focus groups and events.
Comm100
FEBRUARY 16, 2018
Companies also plan on achieving this top priority for 2018 by creating or optimizing automated self-service experiences (such as through intelligent customer knowledge bases and Chatbots), and improving customer journey mapping. Practice customer journey mapping to see where in their journey your customers are coming across friction.
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