Average Handle Time Brand ambassadors Customer effort Study 
CCNG
JULY 27, 2022
With the shift to multi-or omnichannel contact centers, today's emphasis is on customer experience. That means operational metrics like Average Speed of Answer (ASA), Average Handle Time (AHT), and FCR prove to focus on controlling costs instead of ensuring overall customer satisfaction.
Playvox
JANUARY 24, 2022
Industry researchers and analysts refer to these interactions as moments of truth , due to their ability to make or break the customer relationship. Measuring the customer experience makes it easier to ensure that both your routine interactions and the moments that matter meet and exceed customer expectations.
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