Remove Airlines Remove Analytics Remove B2C Remove Customer Care
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What a Customer First Strategy Means Post Pandemic

C3Centricity

Another CNBC article highlights others including cruises, fitness, energy and airlines. Whether or not these too were headed downwards or not, customers hold the key to success more than ever before as their spending becomes less impulsive. Customer services are seen as complaint handlers.

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How Your Business Can Quickly Adopt a Customer First Strategy

C3Centricity

According to a Forrester report, 44% of B2C marketers are using big data and analytics to improve responsiveness to customer interactions. Even worse, the customer care centre was seen as mere complaint handlers. Even in the sector with the smallest range (airlines), there was a 5% difference between companies.