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Chatbot Marketing: 11 Actionable Use Cases (With Examples)

JivoChat

Marketers all around the world are opting for this kind of customer connection automation. In fact, the global chatbot market is expected to see a compound annual growth rate of nearly 25% between 2021 and 2028. There are two main kinds of chatbots: Rules-based chatbots are sometimes called decision-tree bots or scripted chatbots.