Why Do I Need Data in My Journey Maps?
CX Journey
NOVEMBER 28, 2018
Image courtesy of Pixabay Are you adding data to your journey maps? Back in 2015, I wrote a post titled Hey! You Got Your Metrics in My Journey Map! In it, I advocated for mappers to add data to their journey maps. There are a lot of reasons to bring data into your maps.
34 
Let's personalize your content