Remove 2009 Remove Banking Remove Customer Experience Remove Journey mapping
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The Surprising Effect of Choice Architecture on Your CX

Beyond Philosophy

We discussed Choice Architecture on a recent podcast and how it could be affecting your Customer Experience. A couple of principles about Choice Architecture are essential to keep in mind when designing it into your Customer Experience strategy. Behavioral Journey Mapping takes regular Journey Mapping to the next level.

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Customer Experience Design: 3 essential (design) skills for creating a great customer experience

ijgolding

Customer journey mapping and touchpoint analysis. Whilst process improvement is pretty well understood by many, Customer Experience Design is a skill set that has been less commonly deployed in organisations around the world. Process improvement methodologies and discipline.