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This is What Exceptional Customer Service Looks Like In 2018

Comm100

Multichannel” and “omnichannel” have been buzzwords for years now. In a way, each whipped the customer service industry into a frenzy when they came about, prompting the sale of products that would help companies remain relevant by establishing more and more ways of communicating with customers.

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Why Customer Delight Is the Wrong Strategy

Comm100

In 2005, Bain & Company surveyed 362 firms. What Does this Mean for Multichannel Efforts? But to build a truly effective multichannel strategy, efforts should be spent on evaluating customer journeys and determining what steps can be taken to create a better experience across all of these channels. Download Now.