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Evolution of the support rep: from outsourced to in-office

Kayako

The customer support rep role has travelled the world and back. A particular blog that went viral in 2005 was a more extreme example of outsourcing by AJ Jacobs, editor-at-large in Esquire. AJ Jacobs wrote about outsourcing his whole life to India, including asking his support rep to argue with his with wife over email.