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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Gartner defines it as “ the practice of designing and reacting to customer interactions to meet or exceed customer expectations and, thus, increase customer satisfaction, loyalty and advocacy “ CM strategy in the company could be decided into 6 components defined by Bob Hayes for CustomerThink.

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Customer Experience in Financial Services: A Comprehensive Guide

Balto

It collects and analyzes big data across different customer touchpoints, translates the text and speech into machine-readable language, and carries out sentiment analysis that helps understand customer emotions and intent. On top of that, you can use Balto’s gamification features to keep your agents engaged and motivated.