VocalCom

JULY 31, 2017

Taking the perspective of the customer is essential to understanding his experience with a brand. For this reason, many companies are using customer journey mapping to study the user experience and learn where improvements can be made. Here are five key benefits of customer journey mapping.

Journey mapping 48

Journey mapping Contact center software Interactive Voice Response Upselling 48

VocalCom

MAY 28, 2018

Companies that consider and act upon the feelings of customers at different points along the sales journey are more likely to win loyalty. According to Customer Think, 63% of customers with positive feelings about a company will remain loyal, while 74% will go a step further and advocate for the brand.

Customer Experience 48

Customer Experience Journey mapping Contact center software Customer emotions 48

VocalCom

JULY 23, 2018

Designing great customer experiences begins with truly knowing your customers. While surveys reveal valuable insights about their needs, a global view of customer emotions and expectations across all channels is the real key to offering the services and products they want. Create customer journey maps.

Customer Experience 48

Customer Experience Journey mapping Contact center software Customer emotions 48