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Breaking Down Customer Experience Challenges: A Conversation with Annette Franz, CCXP

Pointillist

I think another challenge is capturing and quantifying the impact of customer emotion. There isn’t a metric or number that you put around it, so it’s hard to quantify the impact of emotions. Is it predictive analytics? Right now, it’s mostly about getting feedback from customers in the form of survey data.

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Can Social Media Help in Retaining Your Customers?

LiveChat

Invest in all channels that can help in improving your customers’ experience. According to a Harvard Business Review study titled, “ The New Science of Customer Emotions: ”. Fully connected customers are 52% more valuable, on average than those who are just highly satisfied. Gain insights from social media analytics.