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Breaking Down Customer Experience Challenges: A Conversation with Annette Franz, CCXP

Pointillist

But there are general metrics of success around the work that they’re doing. Swati: What kind of CX metrics do organizations employ to measure success? Annette: Determining metrics starts with defining desired outcomes. Once you know what success looks like, then you can assign metrics to measure progress.

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Can Social Media Help in Retaining Your Customers?

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Invest in all channels that can help in improving your customers’ experience. According to a Harvard Business Review study titled, “ The New Science of Customer Emotions: ”. Fully connected customers are 52% more valuable, on average than those who are just highly satisfied. Gain insights from social media analytics.