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Using Big Data to Create Exceptional Customer Experiences

VocalCom

Big data has been a buzzword in the customer service industry for some time now. As every brand knows, all data—big and small—can be applied in some manner to drive sales and improve customer service. After all, understanding your customers’ habits is key to knowing how to satisfy them.

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5 Ways Big Data Can Improve the Customer Experience

VocalCom

Brands nowadays collect a tremendous amount of data on their customers. From purchase history to social media commentary, customer insights may be collected across multiple touchpoints. Through close examination across channels, brands may use such valuable information to create richer customer experiences.

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5 Essential Tips for Measuring Customer Satisfaction

VocalCom

Social media channels offer a wealth of information regarding your customers’ satisfaction levels. First, it’s critical to analyze your brand’s customer service interactions on these channels to determine how efficient your service actually is. Use different kinds of customer surveys. Monitor social media channels.

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AI-Driven Excellence in Call Center Quality Management

Balto

Once the root causes behind low scores are identified, decision-makers within a contact center can start implementing personalized coaching sessions for agents to overcome their weaknesses and improve their performance in different customer interactions. Not to mention, customer surveys tend to be skewed.