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Customer Rage Study Podcast: Interview With Scott Broetzmann and Mary Murcott

Connecting the Dots

Here we are in 2016 now, the study was done in 2015, and it is only 17%. In 1976, the percentage of households with a problem was 32% and in 2015 it’s 54%. And that’s despite tremendous increases in the quality of products and services. Their metrics are insincere. For example, the use of quality assurance metrics.