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Omnichannel vs Multichannel Customer Service – How they Differ and Why it Matters

Comm100

Providing many communication channels is often referred to as multichannel customer engagement, or multichannel customer support. With multichannel, each communication channel is managed within a separate platform or system. This slows down resolution speed and leads to much longer wait times.

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Omnichannel vs Multichannel Customer Service – How they Differ and Why it Matters

Comm100

Providing many communication channels is often referred to as multichannel customer engagement, or multichannel customer support. With multichannel, each communication channel is managed within a separate platform or system. This slows down resolution speed and leads to much longer wait times.

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How to Eliminate Hold Time in Your Call Center

Fonolo

How to Eliminate Hold Time in Your Contact Center: What’s the difference between average speed of answer and average wait time? Why is average wait time an important metric? How to Calculate Hold Time in a Call Center. What causes long call center hold times?

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What Does ‘Omnichannel Customer Engagement’ Mean?

Comm100

Before we dig in deeper, let’s first distinguish it from multichannel. Multichannel customer engagement refers to companies interacting with customers through multiple channels, such as phone, email, and live chat, with each channel managed in its own platform. Free Download: Customer Engagement 2020 White Paper.