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100+ Customer Experience Stats to Prepare for 2023

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Marketing Metrics, 2010) Increasing customer retention rates by 5% increases profits anywhere from 25% to 95%. Bain, 2014) 54% shared bad experiences with more than five people and 33% shared good experiences with more than five people. Forrester, 2018) 90% of customers prefer to talk to a live service agent over a chatbot.