Converting Transactions into Long-Term Revenue Streams

Since 2017, Concentrix has partnered with this leading cloud computing company. Experimentation and innovation have long been part of the company’s DNA, reworking puzzle pieces to expand their presence, increase revenues, and win new customer relationships. While this approach had been effective in driving the total number of transactions, particularly within its Small to Medium Business (SMB) segment, there was a stark gap in converting transactions into long-term revenue streams.

Were there avenues to mine new opportunities out of existing customer relationships? Furthermore, how could it take its existing cache of customer data and use that to fuel the sales cycle even further? The cloud computing company needed a sales engine to take a holistic approach to turn transactions into conversions, and customers into long-term relationships. Ideally, the sales engine would also apply inside sales best practices at scale across market segments.

Download our Case Study to discover how we reduced the sales cycle by 55%.