Remove sales-as-a-service
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Guest Blog: How Does AI Marketing Help Drive Customer Engagement?

ShepHyken

Recently I have read and written a lot about AI and as technology improves and acceptance grows AI will have a strong role in customer service. – Shep Hyken. AIM will allow brands to dive deep the realm of keyword search, blogs, customer surveys, social media profiles and all sorts of other online data. Better Ad Optimization.

Marketing 494
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Guest Blog: Customer Service Training Ideas to Help Build Brand Advocacy

ShepHyken

This week we feature an article by Kristin Erikson writes shares great customer service training tips and ideas that will help your company build brand advocacy. Remember customer service training is not something you di, it’s something you do. – Shep Hyken. The answer is as obvious as it is overlooked: improve customer service.

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Guest Blog: How to Engage Customers with Your Brand

ShepHyken

Chances of repeated sales increase, if a customer forms a connection with your business. Chances of repeated sales increase, if a customer forms a connection with your business. Finding new customers is, of course, costlier when compared to retaining the existing ones. Customer engagement guarantees business growth and success.

Benchmark 304
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Guest Blog: The Rise of Chatbots in Customer Experience

ShepHyken

When used correctly, chatbots have the power to enhance marketing, sales, customer retention and more. Unfortunately, many companies assume that chatbots are reserved exclusively for basic customer service. From Customer Service to Customer Experience. That’s the kind of service that today’s chatbot can offer.

Chatbots 292
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Guest Blog: How Should You Grow and Sustain Your Customer Lifetime Value?

ShepHyken

While many marketers look at metrics like conversion rates, net profit per sale, average value of a lead, and average customer order, they often overlook their customer lifetime value. Most marketers focus on maximizing the profits from the initial sale, but how do you grow and sustain customer lifetime value for the entire customer cycle?

Airlines 265
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Guest Blog: Ways to Improve Your Customer Experience Online

ShepHyken

A well-planned customer experience strategy can have an impressive impact on your organization, increasing customer satisfaction, reducing churn, and ultimately boosting sales, growth and profitability. Most of us are well-acquainted with the term “customer service”. What is the customer experience?

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Guest Blog: Five Star Hotel, Minus Five Star Service

ShepHyken

Think about an incredible service experience you’ve had recently. What about the service experience was extraordinary? This week we feature an article by Tim Richardson who writes about a hospitality experience gone bad and then reminds us what must be done to provide a great guest experience. – Shep Hyken. A star dropped.