Should We Add ‘Additional Fees’ to Our Pricing to Increase Our Profits?
Beyond Philosophy
OCTOBER 5, 2023
In Williams’ case, some of the indecision stems from the fact that the competition hasn’t raised prices. That said, customers aren’t wild about additional fees either. Of course, the movies aren’t the only ones charging processing fees; Ticketmaster has taken this to a new level. Remember the taco stands?
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