OctopusTech

OCTOBER 8, 2019

A well-researched and high-quality blog post would be worthless if no one ever finds it online. So, how can you improve your SEO and optimize your blog posts so that they may rank high on Google and other search engine’s SERP? Well, that is exactly what we are going to learn in this blog post today. Keyword Research.

Best practices 74

Best practices Marketing 74

Steve DiGioia

JULY 30, 2020

These certainly are people that we can do without. But sometimes is not just “people that drive us crazy” that fall within our pet peeve category. Here’s a few past blog articles where I write about about 5 of my biggest work/business-related pet peeves. Pet Peeve #5 – People Living in La La Land.

Personalization 282

Personalization 282

Beyond Philosophy

AUGUST 20, 2020

Professor Melumad is an assistant professor of marketing at the Wharton School at the University of Pennsylvania and has worked a lot in a relatively new research area about people’s relationship with mobile phones. When using it, people have increased challenges in generating content. The phone has a smaller keyboard and screen.

Transportation 870

Transportation Surveys Consulting Consulting 870

Beyond Philosophy

SEPTEMBER 13, 2019

Representativeness means that you have an idea of what typifies a group of people or an entity that share a characteristic. One of these universal heuristics is the Representativeness Heuristic, which is how we decide the likelihood that something is going to happen or that somebody belongs to some class of people. The Linda Problem.

Banking 325

Banking Consulting Consulting Government 325

Beyond Philosophy

JANUARY 19, 2015

brands, covering 16 product categories, were analyzed during the period from 2007 to 2010. Other categories – beverages, food and dining, travel, financial services, beauty products, health products and services – are much more likely to be communicated in offline conversations. Blogs Customer Research' I’d say so.

Automotive 358

Automotive Marketing Consulting Consulting 358

Beyond Philosophy

APRIL 30, 2020

The problem is as people have investigated this theory over the decades since Maslow, there is not a lot of empirical support for Maslow’s Hierarchy. When tested, it turns out that sometimes people will place Self-Esteem needs above Safety needs, or Love and Belonging needs above Physiological needs. People need certainty.

Consulting 404

Consulting Consulting Healthcare Advertising 404

Beyond Philosophy

APRIL 18, 2017

Most people would choose (A), and in fact that’s been the trend with brands over the past few years. However, McKinsey reports that fewer people are actively engaged in these programs today than in the past. In every other category, from breakfast cereals to personal care items to laptops, at least two thirds of people shopped around.

Sales 310

Sales Consulting Consulting Customer emotions 310

Beyond Philosophy

SEPTEMBER 14, 2023

Personalized Customer Journeys: Kihlstrom says this AI doubles down on all the above categories. This AI category also automates internal processes and generates personalized content for that customer along their journey. However, the other categories are types of automation that we almost take for granted now.

Self service 221

Self service Analytics Personalization Consulting 221

Totango

JANUARY 3, 2024

With Totango, businesses can integrate data to get a 360° view of customer health, collaborate to manage their customer portfolio , engage with customers when and where it matters, monitor and improve the metrics that matter , and scale CS faster with the power of people + AI.

Enterprise 111

Enterprise Best practices Analytics Metrics 111

Beyond Philosophy

FEBRUARY 15, 2024

Learn more about Colin Shaw : Join over 80,000 people on our LinkedIn Newsletter list or visit our website for more great podcast episodes. Most people agree that customer emotions are essential to an experience. People tend to lash out when angry. Many emotions exist within those positive and negative categories, too.

Customer emotions 221

Customer emotions Call Center Customer Experience Customer Support 221

Beyond Philosophy

SEPTEMBER 7, 2023

This experience might include previous shopping that you’ve done yourself, any prices you’ve seen in advertisements, any price discussions you’ve had, and prices from related categories you’ve shopped in before. Moreover, research indicates people evaluate more significant numbers more favorably regarding discounts.

Advertising 221

Advertising Education Sales Marketing 221

Beyond Philosophy

JUNE 15, 2023

Unfortunately, people often form codependent or dysfunctional relationships with brands. You might remember Stephen Covey, author of The 7 Habits of Highly Effective People, first proposed the concept of the Emotional Bank Account. For example, you have an Emotional Bank Account with the people in your family.

Banking 363

Banking Construction Accountability Advertising 363

Eptica

MAY 21, 2021

How can contact centres ensure they are retaining their best people? Our latest blog outlines the reasons that agent stress is dramatically increasing – and four areas around wellbeing that contact centres need to focus on moving forward. How can contact centres ensure they are retaining their best people?

Marketing 125

Marketing Management Customer Service 125

ChurnZero

DECEMBER 29, 2020

Top 10 Blog Posts from 2020. While people might not remember exactly what you said, they’ll always remember how you made them feel. While people might not remember exactly what you said, they’ll always remember how you made them feel. Customer Success Operations 101: Drive Productivity with Purpose, People, and Process.

SaaS 98

SaaS Chief Customer Officer Upselling Metrics 98

Beyond Philosophy

SEPTEMBER 21, 2023

People are savvy enough to know that to have a low price, you need low costs, and low costs typically are associated with low-quality materials or construction. For example, décor can indicate to people what to expect regarding pricing. People evaluate pricing in two other ways, too. So, disrupting this assumption is difficult.

Construction 221

Construction Marketing Personalization Management 221

Beyond Philosophy

APRIL 28, 2022

However, the iPhone hasn’t always beat the competition in every category. For example, over the years, Samsung’s comparable model has been objectively better in some categories, like memory availability or camera clarity, etc. So in a side-by-side comparison, Apple does not come out on top.

B2B 221

B2B Consulting Consulting Engineering 221

Beyond Philosophy

AUGUST 18, 2015

I often say people are irrational, but only because they are. Because thinking with System 2 takes more energy, most people rely on System 1 thinking far more often than System 2. This fact is the foundation for why people get things wrong. It’s true of people who you work with and for people with which you do business.

Personalization 413

Personalization Customer Experience Customer emotions Customer Service 413

Beyond Philosophy

AUGUST 16, 2017

In our global Customer Experience consultancy, we find most employees fall into one of five commitment categories for employees. Positive Loyalists: People who fit in this commitment category have positive feelings about their job. That means the remaining 80% could be in any of the other four categories. Indifferents.

Consulting 350

Consulting Consulting Employee engagement Customer Experience 350

Beyond Philosophy

JULY 14, 2022

When we make people laugh, it’s disarming. People are often more willing to listen after someone makes them laugh, making way for us to be more persuasive. Naturally funny people know some of these rules intuitively. However, the Superiority Theory explains why they are funny in certain contexts to specific people.

Coaching 413

Coaching Consulting Consulting Personalization 413

LiveChat

MAY 25, 2018

4 years ago, I was given the challenge to write my first article for the LiveChat Blog. For the record, LiveChat Blog had a small audience back then and our job was to get traffic to our blog and make it popular. Decide what to write about on your blog. We came up with detailed categories and placed them in the sidebar.

Inbound sales 66

Inbound sales Marketing Personalization Customer Service 66

Beyond Philosophy

DECEMBER 14, 2023

In other words, it was a decision made on autopilot, and people might be unable to tell you why they bought from you. Usually, people will say family and friends. People that are not loyal will look for a better deal. Customers buy from you across multiple categories. By contrast, inertia is automatic and habitual.

Airlines 221

Airlines Metrics Management Technology 221

Beyond Philosophy

OCTOBER 26, 2023

She’s always believed in a strong brand, but how can she plan what people take away from her brand? They began marking their product so people knew where the tea came from. So, people accept that they are easy to use by reputation and use that as an attribute they consider in their buying decision.

Banking 221

Banking Consulting Consulting Personalization 221

Comm100

FEBRUARY 10, 2022

Positive word-of-mouth marketing helps establish the legitimacy of your brand because people are relying on community wisdom instead of a single person’s reviews. You can also seek support depending on four categories. The post Guest blog: How to Personalize Your Customer Service – 6 Actionable Strategies appeared first on Comm100.

Personalization 52

Personalization Customer Service Chatbots Self service 52

Eptica

JULY 30, 2021

Our latest blog explores recent ContactBabel analysis of the channels people prefer to use depending on urgency, complexity and emotional involvement. Our latest blog explores recent ContactBabel analysis of the channels people prefer to use depending on urgency, complexity and emotional involvement.

Customer Service 85

Customer Service Marketing Management 85

Toister Performance Solutions

MARCH 11, 2021

Others saw their businesses dry up and were forced to lay people off. The survey consisted of questions grouped into 15 categories, ranging from overall satisfaction to leadership, training, and culture. Bright spots for contact center agents Agents gave their contact centers high marks in several categories. Posting a 7.4

Contact Center 123

Contact Center Benchmark Surveys Feedback 123

ShepHyken

APRIL 18, 2022

Just because prices are going up doesn’t mean people who value convenience over cost are suddenly going to become bargain shoppers. Not every shopper falls neatly into one of two categories, and many have different behaviors for different product categories.

Customer Service 173

Customer Service Customer centricity Customer Experience Sales 173

Beyond Philosophy

AUGUST 8, 2018

For example, if you want to move people to subscription service on a product or service, start by rewarding those who do it. In Dr. Parker’s research, he and his research team wanted to know what happened when you grouped menu items in a certain category (note: in Dr. Parker’s research, they are using the term menu to apply to a food menu).

Advertising 278

Advertising Customer Experience Accountability Marketing 278

Beyond Philosophy

OCTOBER 11, 2018

Reciprocity is a concept in psychology that describes how people respond to a positive act with another one in return. People feel like when someone is kind to them, they should return the kindness. Most people said no; only 17% said yes. However, being nice means different things to different people. No one said yes.

Sales 344

Sales Call Center Marketing Personalization 344

Beyond Philosophy

JUNE 15, 2018

We use subjective criteria to establish different categories of spending for ourselves. People often feel tricked by low prices that have many add-on charges after the initial purchase. When they discover there are additional charges it wasn’t expecting or thought were included, people feel irritated.

Airlines 360

Airlines Accountability Consulting Consulting 360

Beyond Philosophy

DECEMBER 16, 2021

When you can find customers you understand better and deliver value to, you realize more success than being as good as the competition and targeting the same group of people. . For example, Antiques Roadshow is a TV show where people bring in old heirlooms and have appraisers tell them the value. However, that is not what sells you.

Education 243

Education Best practices Consulting Consulting 243

Beyond Philosophy

JULY 2, 2020

Some people watch things happen, some make things happen, and some say, “what happened?” ” Some organizations out there concerning the pandemic (and maybe other things, too) are falling into that third category. Some people have been “staying at home” and others that didn’t really.

Customer Experience 488

Customer Experience Airlines Journey mapping Consulting 488

JivoChat

AUGUST 13, 2023

SITE123 stands out as one of the most popular platforms that allow people from all around the world to create a complete website with just a few clicks. You can use SITE123 to make an ecommerce, have your personal blog, a digital portfolio, and much more. This helps with SEO and improves user experience too.

Engineering 75

Engineering Accountability Customer Support Marketing 75

Beyond Philosophy

AUGUST 21, 2020

When using it, people have increased challenges in generating content. Professor Melumad says this slant toward the positive is because people have self-presentational concerns where they want to seem more positive than negative. The phone has a smaller keyboard and screen. WE LOVE OUR PHONES.

Transportation 448

Transportation Surveys Consulting Consulting 448

Peter Lavers

DECEMBER 21, 2017

As 2017 draws to its close I’ve been taking a look at my blog, twitter and Linkedin activity over the year, and I’d like to share with you my three top choices in four different categories: Most blog engagement. Best independent blog content. The Retail Reflections blog from Andrew Busby. People to follow.

B2C 138

B2C B2B Customer centricity Analytics 138

Beyond Philosophy

OCTOBER 25, 2018

Doing something about it, however, tends to fall into the unknown category. It needs you to train your people on the full meaning of a Customer Experience and giving them the specific actions and words that will deliver the experience you want. Some people will never change. But what is customer-centricity and how do you do it?

Customer centricity 614

Customer centricity Customer Experience Consulting Consulting 614

Beyond Philosophy

MARCH 10, 2022

First, marketers bombard consumers with choices, stemming from the belief that people like to control things and choose for themselves. Some people, like me, think of it as good luck. Also, Durante says that serendipity increases how much people like an experience relative to the same experience without it.

Marketing 243

Marketing Consulting Consulting Surveys 243

Beyond Philosophy

JULY 9, 2020

Today, I have a new form of segmentation that I have been working on to help people during the pandemic. My daughter was concerned about COVID-19 risks if she hired someone to fix it, but she also didn’t want people to let themselves into the house through the broken window either. My oldest daughter has a new baby.

Consulting 406

Consulting Consulting Marketing Personalization 406