Big data Customer Care Magazine Metrics 
C3Centricity
AUGUST 17, 2020
Their explanation for this is that: "Only 29% of marketers believe they have the necessary skills to analyse data, with 44% planning on investing in further training over the next two years to boost confidence within their organisations around the handling of information." . But there is some hope.
C3Centricity
DECEMBER 3, 2018
Their explanation for this is that “only 29% of marketers believe they have the necessary skills to analyse data, with 44% planning on investing in further training over the next two years to boost confidence within their organisations around the handling of information.” But there is some hope.
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