ShepHyken

JULY 13, 2018

This week we feature an article by Christa Heibel about how investing in a personalized customer experience can create life-long customers in the B2B space. – Shep Hyken. If you’ve been habituated to think that the customer experience (CX) is strictly for B2C (business serving customers) verticals, you’re not alone.

B2C 38

B2C Customer Experience B2B Journey mapping 38

The Northridge Group

JUNE 2, 2023

Providing excellent customer experiences (CXs) is important for both business-to-customer (B2C) and business-to-business (B2B) contact centers. The stakes are usually higher with B2B customers. Dealing with providers is essentially a B2B function while dealing with members is B2C. It adds a personalized touch.

B2B 67

B2B B2C Contact Center contact center associations 67

ShepHyken

OCTOBER 24, 2022

My Comment: This article is actually an interview with PwC Customer Transformation Leader George Korizis. While the title focuses on retailers balancing digital and human-to-human experiences, there is a lot that any company (B2C or B2B) can take away from the lessons shared.

Customer Service 129

Customer Service B2C B2B SaaS 129

Beyond Philosophy

AUGUST 30, 2016

When Customer Retention, my first book on customer behavior was published, now over 20 years ago, one of the strongest reactions voiced was my contention, and the proof offered, that satisfaction and retention were fundamentally different concepts, and that they required different measurement protocols.

B2C 150

B2C B2B Customer advocacy Consulting 150

aircall

SEPTEMBER 11, 2017

Nothing scares away future revenue quite like a reputation for subpar customer service. 66% of B2B customers and 52% of B2C customers have stopped buying from a company following a bad service interaction. 4 in 10 customers will avoid vendors for two or more years following a bad service interaction. Zendesk ).

Customer Support 115

Customer Support B2C Upselling B2B 115

CSM Magazine

JUNE 16, 2023

Naturally, this works both ways, and being polite to any customer service representative is equally important, but the nature of the service is absolutely paramount. In turn, this can mean a loyal customer is kept, even when they phoned with the intention of complaining and perhaps terminating a contract or demanding a refund for a product.

Customer Service 52

Customer Service B2C Customer retention Healthcare 52

Comm100

JANUARY 21, 2020

For example, if a first-time customer is browsing a web page for 5 minutes or more, a live chat window could appear inviting that customer to “let us know if you have any questions!” For a customer who is visiting a second time, or from a specific location, a personalized deal might be offered instead (“see something you like?

B2C 83

B2C B2B Benchmark Best practices 83

ShepHyken

APRIL 20, 2020

Loyalty programs boost businesses’ ability to keep customers by Jill Young Miller. Louis) In business, simple loyalty programs can strongly increase customer retention, Washington University in St. Even though it appears consumer-based (B2C), there is good info for any type of business. Washington University in St.

Customer Service 162

Customer Service Consulting Consulting B2C 162

ChurnZero

JANUARY 28, 2020

This fear cripples your personal and professional potential. Get your ‘yes’ to Customer Success! Wednesday, January 29, 2020, 2:00 – 3:00 PM EST. Customer retention and churn prevention starts at the beginning of a customer’s journey with your company – in onboarding. Author: Emily Nesterick.

B2C 64

B2C B2B Customer retention SaaS 64

Totango

JUNE 4, 2021

We’ll show you how to multiply opportunities for engagement through strategies such as personalization, in-app messaging, customized promotions and loyalty programs. Incorporate Personalization into Automated Messaging. Incorporate Personalization into Automated Messaging. Reward Customer Loyalty.

B2C 62

B2C Upselling Journey mapping B2B 62

Nicereply

FEBRUARY 2, 2024

This will, in turn, will help you: Build stronger customer relationships Earn customer trust Improve customer satisfaction Happy and satisfied customers often become advocates who rave about your brand on social media and review sites.

Education 59

Education Accountability Customer retention Journey mapping 59

CSM Magazine

NOVEMBER 11, 2020

The report identifies five transformative trends that will become mainstay in 2021, as more companies turn to conversational support to efficiently manage high conversation volume and exceed customer expectations. The report is based on a survey of nearly 600 customer support leaders from B2B and B2C organizations.

Customer Support 52

Customer Support B2C Chatbots B2B 52

Totango

JULY 13, 2021

Elements that Drive Customer Success Growth. The new customer-centered economy favors recurring revenue business models for B2B markets, while favoring and partial ownership or subscription models for B2C ones. So, what are the most important elements that underpin your strategy for customer success growth in this new economy?

Customer centricity 101

Customer centricity B2C Enterprise Upselling 101

Nicereply

MAY 14, 2019

Strong communities form an important part of customer retention strategy, because they keep customers coming back for more. Customers feel like the relationship is a give and take situation – and this relationship continues even beyond the initial sale. Communities are powerful.

Sales 76

Sales B2C B2B Customer retention 76

TMP Direct

SEPTEMBER 23, 2021

Investing in CX pays off with strong customer relationships, personalized digital solutions and innovative products or services. 56% of B2C companies have a dedicated CX team, with most formed in the last one to two years. Investing in CX not only improves customer satisfaction, it also makes customers more valuable.

Omni-channel support 52

Omni-channel support B2C Employee engagement Engineering 52

Comm100

JANUARY 21, 2020

For example, if a first-time customer is browsing a web page for 5 minutes or more, a live chat window could appear inviting that customer to “let us know if you have any questions!” For a customer who is visiting a second time, or from a specific location, a personalized deal might be offered instead (“see something you like?

B2C 40

B2C B2B Benchmark Best practices 40

GetFeedback

DECEMBER 21, 2018

Learn about the top two customer surveys for predicting and increasing customer retention. Anytime a customer cuts ties, you experience the negative impact of customer churn. Here are 40 customer retention statistics that reinforce the growing need for customer experience management.

Customer retention 156

Customer retention B2B Surveys B2C 156

JivoChat

AUGUST 10, 2021

As we head into the back half of 2021 and 2022 looms ahead, you’ll see that digital commerce is being pushed to the forefront for both B2B and B2C consumers. These automated bots simulate human conversation and a preferred channel of communication for customers. Personalization. Today’s consumers crave a customized touch.

Customer retention 52

Customer retention B2C Chatbots Self service 52

JustCall

APRIL 5, 2023

The need for customer success management is fairly new and fast becoming pertinent. With an increasing number of B2B and B2C companies switching to subscription-based models, businesses are facing new challenges. Traditional customer support models will not cut it.

Management 52

Management CRM Analytics Customer retention 52

Freshcaller

AUGUST 21, 2018

So, Zeithaml and Bitner went ahead and developed a customer satisfaction model that not only includes price but also personal factors. But how does one take stock of situational and personal factors? This is where building user personas come in handy, both for B2B and B2C players. User personas and situational factors.

B2C 40

B2C Customer retention B2B Metrics 40

TeamSupport

APRIL 26, 2019

Both are an invaluable component of the customer experience. Offer personalized services. Personalization is transforming the way that customer service professionals create their strategies. As the customer experience has shifted, so have customer service best practices. Key Takeaways.

Customer Service 55

Customer Service B2B B2C Upselling 55

ProProfs Blog

MAY 6, 2020

Better customer experiences can also help you improve employee satisfaction hassle-free. 80% of B2B buyers are not only looking for but expect a buying experience like that of a B2C customer. (Source: Lumoa ) Tweet this. As one of the customer experience facts, this one definitely leaves us surprised.

Customer Experience 99

Customer Experience B2B B2C Sales 99

Quality Contact Solutions

DECEMBER 28, 2022

Not only do loyal customers provide a steady stream of revenue, but they also tend to spend more, refer friends and family, and provide valuable feedback that can help improve your products and services. If customer retention is not at the forefront of your business’ strategic plan, it should be.

Telemarketing 52

Telemarketing call center professionals Call Center outsourcing 52

JivoChat

APRIL 28, 2021

Proactive support enables you to welcome visitors to your site (or physical store), get ahead of their concerns, and offer personalized service. A further benefit of proactive customer service is that it improves customer retention and loyalty. Customize chat personas to establish your brand voice.

Customer Service 59

Customer Service Customer Experience Chatbots Self service 59

ProProfs Blog

JANUARY 30, 2020

Successful Customer Engagement. Benefits of Customer Engagement. Customer Engagement Challenges. Customer Engagement Expectations. Mobile Customer Engagement. Impact of Customer Engagement On Sales. Personalized Customer Engagement. Impact of Customer Engagement.

B2B 204

B2B Banking Personalization Employee engagement 204

JivoChat

JULY 21, 2021

Why is customer relations important? For one, building customer relations saves money. It might cost fives times more to acquire a new customer than retain an existing client. This means that increasing customer retention by a mere 5% can result in profit increases of up to 95% , according to data from Small Business Trends.

Chatbots 52

Chatbots B2C CRM Customer retention 52

Totango

JULY 18, 2018

The quality of Customer Support interactions is a big factor in customer satisfaction, yet too often agents aren’t equipped with the customer data they need to do their best work. The current state of Customer Support. Therefore, according to the current paradigm, the leaner the Customer Support team operates, the better.

Customer Support 56

Customer Support B2C Customer retention Upselling 56

inSided

OCTOBER 2, 2019

So we're clear: The need to facilitate effective customer self-service, in B2C and B2B organisations, is a non-negotiable. That said, it's fair to say that it becomes even more critical in B2B SaaS companies, where increasing customer engagement, and retention, are (or should be!)

Self service 67

Self service B2B SaaS Gamification 67

PeopleMetrics

FEBRUARY 25, 2022

Customer experience (CX) has become an essential cornerstone of modern business strategy. It helps you improve customer retention rates, efficiently focus on your highest-impact customers, and continually improve your services. But what is customer experience? How do you design and manage a CX strategy?

Customer Experience 71

Customer Experience Journey mapping Feedback Metrics 71

Nicereply

NOVEMBER 27, 2023

A company’s ability to understand and optimize customer satisfaction directly impacts customer retention, advocacy, and ultimately, profitability. As a customer experience professional, you’re at the forefront of this battle for consumer loyalty and satisfaction. Can CSAT be used for B2B businesses?

Metrics 59

Metrics Surveys Analytics Feedback 59

Kapta Customer Success

OCTOBER 2, 2017

Customer Success is a widespread effort to retain as many potentially successful customers as possible. While this strategy does focus on personalized interactions, customer success managers do not limit their range to only top accounts. Measuring Success.

Accountability 40

Accountability Management B2C Upselling 40

Lumoa

FEBRUARY 9, 2023

Whether you’re new to customer experience or seeking inspiration, this guide serves as your ultimate resource for exploring and delving deeper into this exciting field. The situation when B2B CX was very distant from B2C CX has been rapidly changing.

Customer Experience 178

Customer Experience B2C Journey mapping B2B 178

Dialer 360

NOVEMBER 11, 2020

Surely, you need the personal branding of your contact center. Target Your Customer Through Social Media Marketing. Email Marketing for B2B and B2C. Ensure, that your customer will find your business everywhere on the internet. Make sure your business adds value to your customer business. Better Customer Services.

Call Center 49

Call Center Advertising B2C voip 49

Kayako

NOVEMBER 9, 2018

The less effort a customer goes through to do business with you, the better.” — Shep Hyken. A growing concern for customer retention, expansion, and cross-sell opportunities is customer effort. This “effort villain” is out to get your customers at every chance. Basic Support Submittal Forms.

Customer effort 48

Customer effort B2C B2B Customer retention 48

ChurnZero

JUNE 28, 2019

Our time has never been more valuable, and between all of our personal and professional engagements, it can be hard to partake in leisurely activities like gaming. With powerful phones in our pockets and an increased use of personal tablets, mobile gaming is just as popular and even more accessible. Customer Success Around the Web.

B2B 49

B2B B2C Entertainment Customer advocacy 49

LiveChat

JANUARY 3, 2019

Yet another year has passed, you’re a year older person, but it’s a good thing! And although Maryann is talking about B2B lead generation, I think that lots of her advice can be taken to the B2C field too. Customer success management in SaaS – LiveChat team strategy. It was a good year for the LiveChat blog.

Chatbots 59

Chatbots B2B SaaS B2C 59

SmartKarrot

MARCH 17, 2022

While B2C loyalty programs are quite popular, B2B SaaS companies have to keep certain best practices in mind. B2B companies need to focus on driving revenue and sales while incentivizing existing loyal customers. Customer loyalty is the base of customer retention. What is a B2B Customer Loyalty Program?

Best practices 10

Best practices B2B B2C SaaS 10