Remove Advertising Remove Customer retention Remove Sales Remove Upselling
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Guest Post: Is Your Customer Journey Aligned with Brand Expectations? If Not, It Could Be Costing You Sales

ShepHyken

And in today’s digital age, customer service is now more important than ever before. So how can you make sure that your customer journey is aligned with your brand expectations? And more importantly, how can you ensure that it’s not costing you sales? What do customers expect from contact centers? .

Sales 310
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How to Calculate the Cost of Customer Retention Versus Customer Acquisition

Totango

Comparing the cost of customer retention versus customer acquisition underscores why retaining clients is so important. Here’s how to calculate both kinds of costs and why retention should form part of a profitable business strategy. Calculating the Cost of Customer Acquisition. The result is your average CAC.

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Understanding the Importance of Customer Retention

Totango

Instead of becoming a loyal customer who spends money and gives good word-of-mouth advertising, the one-time customer is there one moment and gone the next. In their wake, they leave an absence that your marketing and sales teams must spend time and money to fill. New customer acquisition costs a lot.

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Understanding the Importance of Customer Retention

Totango

Instead of becoming a loyal customer who spends money and gives good word-of-mouth advertising, the one-time customer is there one moment and gone the next. In their wake, they leave an absence that your marketing and sales teams must spend time and money to fill. New customer acquisition costs a lot.

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10 Best Customer Engagement Tools for Improving Sales & Support

JivoChat

There are many benefits of customer engagement tools, as they can help your company do the following: Boost Sales and Revenue. Do you know that 86% of customers will pay more to get a great customer experience? So, striving to deliver excellent customer service is a surefire way to increase your sales.

Sales 52
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Guest Blog: 5 Keys to Building Sustainable Customer Relationships

ShepHyken

This week we feature an article by Matt Nolan who shares five keys to building more compelling, sustainable customer relationships. Customer retention used to be considered just a “service problem.” It’s a constant balancing act, wherever and whenever the customer touches your brand. – Shep Hyken.

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The Age of Online Communities: How to Create Branded Communities and Why You Should Bother

CSM Magazine

Henry Spitzer, VP of Sales at Lusha explains how community building is a powerful and cost-effective way to increase retention by creating a central destination for users to find support, advice and best practices. Gone are the days of static one-sided advertising that speaks at the customer. Growing Customer Retention.