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Guest Blog: How Does AI Marketing Help Drive Customer Engagement?

ShepHyken

The 2017 Warc Toolkit, produced in association with Deloitte Digital, reports that 58% of CMOs around the world predict within the next five years, AI will need to be a necessary part of marketing strategies in order for a brand to succeed. That data gives marketers the knowledge required to build compelling messaging and advertising.

Marketing 494
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Guest Blog: The Evolving Nature of Digital Customer Experience – Are You Ready for the Future?

ShepHyken

Personalization. Personalization is becoming increasing important as customers crave individual experiences rather than cookie-cuter replies and solutions. which is going to allow businesses to understand customers more as people which will allow the personalization process to go that step further.

Big data 189
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5 Top Customer Service Articles For the Week of December 12, 2016

ShepHyken

(Boomtrain) Artificial Intelligence, machine learning, and big data analytics have been around for a while in the B2B world. My Comment: Personalization is becoming one of the best ways to deliver a better customer experience and artificial intelligence (AI) is playing a big role in helping companies deliver that better experience.

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How AI can deliver a personalized and predictive customer experience

Eptica

Date: Wednesday, September 20, 2017 How AI can deliver a personalized and predictive customer experience. Published on: September 20, 2017. Author: Vincent Giraud Customers are ever-more demanding, and want fast, high quality and above all personalized service from the organizations that they deal with.

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Guest Blog: Technology Trends That Will Govern the CX Landscape

ShepHyken

This week we feature an article by Shaista Haque who writes about the top technology trends of 2017 that she believes will disrupt customer experience benchmarks. Read Shep’s latest Forbes Article: Kidbox: A Boxful Of New Ideas For Customer Engagement And Personalized Experiences. Shep Hyken.

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5 Top CX Trends For Survival in the Age of the Customer

360Connext

What are some of the customer experience trends we’ll see through the end of 2017 and into 2018? This means instead of having the “customer experience person,” they have full teams of specialized people. Soft Data is Perfectly OK. We’re now taming big data into impressive insights.

Banking 124
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The State of the Bot Going Into 2018

Aspect

What happened in 2017, and what will 2018 bring? Most contact centers go through a formal RFP/tender process for new investments, and because chatbots got lots of mainstream media attention in both 2016 and 2017, budgets have indeed formed in 2017. The result will be more personalized and productive interactions.

Chatbots 116