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Human connection drives successful customer retention

Merchants

The post Human connection drives successful customer retention appeared first on Business Process Outsourcing Services | Merchants CX SA. While many businesses are focused on acquiring new customers as part of their growth strategies, the importance of retaining their current customer base is often overlooked.

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Rocking Customer Experience with Jim Serger

ShepHyken

By emulating the strategies of successful performers who have cultivated a close relationship with their wide fanbase, businesses can cultivate devoted fans who are deeply connected to their brand. Making customers feel special and valued is a fundamental aspect of amazing customer service.

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How to Craft Compelling Stories to Unlocking True Customer Engagement

Beyond Philosophy

Stories provide context, making information easier to recall, and create emotional connections that reinforce memory. How narratives aid memory retention and emotional connection. Examples of successful brand storytelling like how Ikea helps us buy their assemble-it-yourself furniture because it’s far more affordable that way.

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What 2020 Has Taught Us (So Far) About the Power of Human Connection in Customer Success

ClientSuccess

Nearly every single SaaS organization was forced to switch to fully remote operations over the last few months, moving everything from product to sales to, yes, customer success online. Simply put, this is a lot to handle for customer success teams at any time, but the first half of 2020 has magnified these challenges in many ways.

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Customer Experience Management: Optimizing Your Strategy for Financial Success

Speaker: Diane Magers, Founder and Chief Experience Officer at Experience Catalysts

In the world of business, connecting the dots from experience to financial impact is an essential skill. In this exclusive webinar, Diane Magers will guide you through the journey of aligning your customer and employee experience strategy with financial success. Register today!

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Crafting Compelling Stories: The Key to Unlocking True Customer Engagement

Beyond Philosophy

Also, since you know that memories are connected, stories give the information you need to remember a lot more connections to other memories. That’s a part of the storytelling that creates emotional connections with a brand. That understanding will help you feel more emotionally connected to the brand. Humor is great.

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Guest Post: Employee Engagement and CX: 5 Strategies to Build Synergy

ShepHyken

This week, we feature an article by Tarek Kamil, CEO and Founder of Cerkl, an internal communication software that helps teams connect. Achieving success in business goes beyond offering quality products and services. Customer and employee engagement are interconnected aspects of business success.

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The 5 Stages of Account-Based Marketing — and How to Win Them All

But none of this is possible without the most important element of a successful ABM program: good data. In this eBook, we’ll walk you through how to leverage strong data and go-to-market tools to unlock the five stages of ABM: define, identify, engage, convert, and connect. Data is the fuel that powers your ABM engine.

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The Health of the Contact Center: Are You Ready for 2019?

A survey of 1,000 contact center professionals reveals what it takes to improve agent well-being in a customer-centric era. This report is a must-read for contact center leaders preparing to engage agents and improve customer experience in 2019.

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Study: The Health of the Contact Center

What does it take to engage agents in this customer-centric era? Download our study of 1,000 contact center agents in the US and UK to find out what major challenges are facing contact center agents today – and what your company can do about it.

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Executive Report: The Customer Data Too Often Overlooked by the C-Suite

A recent Calabrio research study of more than 1,000 C-Suite executives has revealed leaders are missing a key data stream – voice of the customer data. Download the report to learn how executives can find and use VoC data to make more informed business decisions.

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The Modern Customer Success Playbook

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Satisfaction won’t cut it. But where do you start? But where do you start?

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How Empathy, Creativity and Compassion Drive Results

Speaker: Rhonda Basler, Director of Customer Engagement, Hallmark Business Connections

Brands that connect with customers on a personal, emotional level will be more successful than others. Join Rhonda Basler, Marketing Director of Hallmark Business Connections, to make your brand genuine and make it stick. Learn how to humanize your brand by embracing empathy, creativity and compassion to drive real results.

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Moving Customer Service to Customer Experience and How It Benefits Your Business

Speaker: Kristina Evey, Customer Experience Strategist, The Customer Experience Podcast for Business Leaders

This webinar will do a deep dive into the mindset, processes and methods of building a successful Customer Experience. The psychology behind consumer behavior and experiences will be addressed as a foundation leading to the methods to build connection with customers to drive loyalty.

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Redefining Customer Experience Metrics for Better Performance

Speaker: Lynn Hunsaker, Chief Customer Officer of ClearAction Continuum

Lagging indicators are important gauges of success, but they’re not actionable. She will describe how to connect business results metrics with employees’ workflow metrics, including: Early warning signals. To drive enduring change, redirect focus on metrics you can see before touch-points.