Remove products reputation-management
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Uncover the Secret to Driving Brand Value With This Powerful Framework!

Beyond Philosophy

They began marking their product so people knew where the tea came from. This instance of “branding” was a first in product development. In the early days of branding, companies would mark a product to indicate that it came from them, like how ranchers do with cattle. Brands today have evolved even further.

Banking 221
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How Can I Establish a Reputation for Low Prices WITHOUT Seeming Cheap and Low Quality?

Beyond Philosophy

Catherine, one of our podcast listeners, wants to know how to establish her organization’s reputation for having low prices without the companion reputation for having cheap and low-quality products. The fundamental problem for many businesses is wanting a reputation for low prices and high quality.

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Guest Post: How Can PR Crisis Management Shape Customer Experiences?

ShepHyken

It is part and parcel of building an online reputation and can drive traffic to your brand at record levels when used tactically. . It is therefore a powerful tool that can be used to build reputations and break reputations. . The post Guest Post: How Can PR Crisis Management Shape Customer Experiences?

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Top 5 Customer Service & CX Articles for Week of January 15, 2024

ShepHyken

This compilation of nine best practices for managing unhappy customers comes from the Rolling Stone Culture Council. How to Create a Complaint Management System to Protect Your Brand Reputation by Jasmine Williams (Sprout Social) Getting complaints about your business never feels great.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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Top 5 Customer Service & CX Articles for Week of January 12, 2024

ShepHyken

This compilation of nine best practices for managing unhappy customers comes from the Rolling Stone Culture Council. How to Create a Complaint Management System to Protect Your Brand Reputation by Jasmine Williams (Sprout Social) Getting complaints about your business never feels great.

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How to Market Yourself

Beyond Philosophy

We usually talk about how you should use the principles of brand management to deliver excellent Customer Experience. However, brand management is an essential part of your job search, as well. In brand management, we call this a positioning statement. In a job search, you have similar needs for a steady reputation.

Marketing 257