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SaaS Marketing Guide: 8 Techniques to Shine in 2024

HelpCrunch

If you’ve dipped your toes in the SaaS marketing world, you will discover that it’s a different kind of beast.

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Guest Post: Ways to Improve the SaaS Customer Experience

ShepHyken

This week we feature an article by Anand Subramanian, a content writer from Freshflows , a product management app for B2B SaaS product teams. He shares how to improve the SaaS customer experience to encourage customer loyalty. Software as a service (SaaS) has grown rapidly in recent years, particularly in recent months.

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How to break free from the SaaS cost trap with Software Asset Management

Unymira

In the last ten years, we've seen an explosion of SaaS applications and features hit the market. The current excitement about AI has only fueled this SaaS boom, as organizations rush to adopt the latest offerings from emerging vendors. The blog provides tips how you can avoid sprawl and streamline your SaaS costs effciently.

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SaaS Developers Guide to a Positive Customer Experience

CSM Magazine

But developers are instrumental in shaping customer experiences that can make or break the success of a SaaS product. In this guide, we’ll explore strategies that SaaS developers can implement to enhance customer satisfaction and forge lasting relationships with their user base.

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Ramping-up Your Digital CX Strategy: Adaptation of Omni Channel and Conversational Support

Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author

With the numerous changes in the market, it is critical that your CX strategy can evolve and better support your customers regardless of where they are in their journey. Whether via chat bot, email, or social media, every customer should have the same opportunity to resolve their queries.

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Complete guide about SaaS Content Marketing

JivoChat

Do you have a Software as Service (Saas) company and haven’t developed any marketing strategies yet? SaaS content marketing is an important part of conquering visibility and showing the importance of your service. . The importance of SaaS Content Marketing? What is Content Marketing?

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9 SaaS Customer Lifecycle Stages

ProProfs Blog

That you bought a SaaS product and then completely forget that it exists? . The SaaS customer lifecycle is something that is continuously growing and ever-evolving. . But, what exactly is this SaaS customer lifecycle? What is SaaS Customer Lifecycle. A clear indicator that the SaaS market is on the rise.

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