CCM Strategies That Prioritize Customers & Customer Journeys
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JANUARY 10, 2022
While developments in customer communication management (CCM) software have been impressive to date, the core focus of CCM should always be to optimize the customer journey. Whichever CCM strategy your business ends up maintaining, you will want to ensure that ultimately, your CCM software is enabling your company to elevate the customer experience above all else.
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