Remove emotional-experience
article thumbnail

The Power of Emotional Connection: Growing Your Business Through Strong Customer Experience

CCNG

Think about the very best customer experience that you have ever had with a brand. Now, I will share with you one of my best experiences… Once when I was preparing for a vacation, I spent many evenings searching the web for the best pricing for our airplane flights. Simply put, they created an emotional connection with me.

article thumbnail

Rocking Customer Experience with Jim Serger

ShepHyken

This episode of  Amazing Business Radio with Shep Hyken  answers the following questions and more: How can businesses create experiences that get repeat business and nurture brand loyalty? How can businesses think outside the box to create fan-like loyalty among their customer base? Tune in! .”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Customer Experience Research Has Morphed: Focus on Change from Cognitive and Rational to Emotional and Relationship-Driven

Beyond Philosophy

Over the past thirty years, most customer-related research has focused almost entirely on the cognitive, rational, and functional elements of decision-making. Well, researchers are logical, and the cognitive and rational certainly looks logical – – and emotions, or emotional context, is challenging to measure.

article thumbnail

5 Rules for Managing Your Customer Experience in Business-to-Business

Beyond Philosophy

They both involve buying decisions and loyalty—and emotions. However, there are some differences between managing Customer Experience in business-to-business (B2B) relationships and business-to-consumer (B2C). Today we will go through those differences with our 5 Rules for Managing Your Customer Experience in B2B relationships.

article thumbnail

Customers Are Irrational!

Speaker: Colin Shaw, Founder & CEO, Beyond Philosophy

Customers are Irrational! Therefore, why do we design Customer Experiences assuming Customers are logical beings who make logical decisions? To move your Customer Experience to the next level you need to move your thinking to the next level. How to design into your Customer Experience.

article thumbnail

The 3 Trends Customer Experience Professionals Can’t Afford to Ignore

Beyond Philosophy

As a Customer Experience professional, understanding three trends today is imperative. However, if you can accept them, you are poised not only to deliver an excellent experience, but you will also position yourself to move it to the next level of greatness. Recognizing that Customers decide emotionally and justify rationally.

article thumbnail

Re-Imagining Your Customer Experience in a Time of Change

Beyond Philosophy

There are three different groups of organizations regarding opening up again after the pandemic: Organizations that are reacting to things: This group is changing the Customer Experience to respond to the crisis, but believe the present environment we are experiencing is temporary. Train employees in managing emotional experiences.

article thumbnail

How Empathy, Creativity and Compassion Drive Results

Speaker: Rhonda Basler, Director of Customer Engagement, Hallmark Business Connections

Using your innate empathy and applying that to your marketing and customer experience through emotional intelligence CAN be the game changer you’re looking for. Brands that connect with customers on a personal, emotional level will be more successful than others. 6 Ways to Make Your Employees More Human.

article thumbnail

5 Ways to Engage Employees for Immediate Impact

Speaker: Vicki Brackett, Author and COO of Sinousia

To provide a better customer experience, build brand loyalty and increase your revenue and bottom line, keeping your employees engaged is critical. The most important asset of any call center are the employees. This can be hard to do. Even when you feel like you have this nailed down, your tactics could become stale.

article thumbnail

Executive Report: The Customer Data Too Often Overlooked by the C-Suite

A recent Calabrio research study of more than 1,000 C-Suite executives has revealed leaders are missing a key data stream – voice of the customer data. Download the report to learn how executives can find and use VoC data to make more informed business decisions.