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Uncover the incredible Impact on ROI of Harnessing Customer emotions

Beyond Philosophy

Listen to the podcast: You have a hidden impact on your return on investment for your customer experience management programs. This hidden impact kicks in between a given moment in your customer process and the customer behavior that results from it. Moving the needle toward that increase in value is what emotions do.

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The 3 Trends Customer Experience Professionals Can’t Afford to Ignore

Beyond Philosophy

As a Customer Experience professional, understanding three trends today is imperative. However, if you can accept them, you are poised not only to deliver an excellent experience, but you will also position yourself to move it to the next level of greatness. Emotions are irrational, however, and inspire irrational behavior.

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How to Create Unbreakable Brand Loyalty through Emotional Connection

Beyond Philosophy

Listen to the podcast: Bob Black, one of our podcast listeners, loves our ideas about evoking specific customer emotions. In my experience, many organizations fail to evoke a specific customer emotion. Most people agree that customer emotions are essential to an experience.

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5 Rules for Building a Successful Customer Experience Team

Beyond Philosophy

My global Customer Experience consultancy, Beyond Philosophy, has been recognized by Financial Times as one of the leading management consultancy organizations for the past three years. So, today, we will look at the 5 Rules for building a successful Customer Experience team. . I have used them many, many times.

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Crafting Compelling Stories: The Key to Unlocking True Customer Engagement

Beyond Philosophy

That’s a part of the storytelling that creates emotional connections with a brand. If you like the idea of the founder coming from humble beginnings or the tale of a successful person being self-made, it might be because you can relate to them. This exercise allowed my potential clients to understand the concept personally.

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How to Tap into Your Customers’ Hidden Motivations To Gain True Success

Beyond Philosophy

Listen to the podcast: One of the things I talk about a lot with clients is customer emotions. The reason I do is because over half of any experience is highly influenced by customer emotions, which, among other things, motivate customers to act. So, what does a job to be done have to do with customers?

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How To Use Your Customer’s Emotions to Get What You Want

Beyond Philosophy

The idea I often share is that customer emotions influence over half of your Customer Experience. However, just knowing customers are emotional doesn’t help your business….unless How your customers feel about your experience is the most significant factor to your Customer Experience success.