Is CSAT Dead? No. Should It Be? Yes, ASAP. Replacement, IMHO: Emotionally-Driven Value (EDV), PDQ
Beyond Philosophy
NOVEMBER 8, 2017
Commodus’ goal is to assure Maximus’ death in front of thousands of spectators. Back still further, well before the New Century. Fred Reichheld, in a 1993 Harvard Business Review article (“Loyalty-Based Management”, March-April, 1993, p. Back even further, to the era of Total Quality Management.
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