Remove category account-based-marketing
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5 rules for building an incredible brand relationship with your customers!

Beyond Philosophy

Forming an attachment is vital, here, establishing an Emotional Bank account. You might remember Stephen Covey, author of The 7 Habits of Highly Effective People, first proposed the concept of the Emotional Bank Account. You have these accounts with people in your lives, and they make deposits and withdrawals in them all the time.

Banking 363
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Build brand loyalty by recommending actions to your users with Amazon Personalize Next Best Action

AWS Machine Learning

It enables you to improve customer engagement by powering personalized product and content recommendations in websites, applications, and targeted marketing campaigns. In this post, we show you how to use the Next Best Action recipe to personalize action recommendations based on each user’s past interactions, needs, and behavior.

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Totango recognized as CS leader in G2 Winter 2024 reports

Totango

We are delighted to share that Totango was recognized in the G2 Winter 2024 reports for its exemplary performance in the customer success software category. Totango’s high score from G2 users not only underscores our efficient implementation but also sets a best-in-class benchmark for other software in the customer success category.

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Improving Content Moderation with Amazon Rekognition Bulk Analysis and Custom Moderation

AWS Machine Learning

It’s based on the same proven, highly scalable, deep learning technology developed by Amazon’s computer vision scientists to analyze billions of images and videos daily. adds 26 new moderation labels and expands the moderation label taxonomy from a two-tier to a three-tier label category.

APIs 105
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Drive product data visibility and adoption with Pendo and Mixpanel integrations

Totango

Pendo and Mixpanel, two leading solutions in the enterprise software market, give SaaS companies the power to track and analyze product usage across their customer base—creating a rich set of data and insights key to designing, iterating, and improving the customer experience. What is Pendo?

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Is Your Price Right? Here?s How To Check

Beyond Philosophy

You should understand Mental Accounting as it pertains to customer behavior before you set the price and before you ruin how your customers feel about your experience. So, What is Mental Accounting? We use subjective criteria to establish different categories of spending for ourselves. At least I think it was a joke.).

Airlines 360
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A More Personal Personalized CX

Creative Virtual

By Mandy Reed, Global Head of Marketing The start of a new year always comes with a slew of business predictions from experts, and 2023 has certainly been no different. This year, one of the customer experience (CX) predictions for 2023 falling into that category is that ‘Personalization will get More Personal’.