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10 Questions New Chief Customer Officers Must Ask Themselves

SmartKarrot

Congratulations on becoming the new chief customer officer of the organization. The biggest challenge you will face as the new chief customer officer is that the customer situation has shifted dramatically in the last couple of years. Questions the new chief customer officer must ask themselves.

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Q&A: How Your Organization Can Achieve a Customer-First Transformation

ChurnZero

The term “customer-first” gets thrown around and cited often in the B2B world. The challenges to becoming a customer-centric company are not easy to overcome alone. It takes a village to raise a customer-centric company. Your entire organization must invest in rallying around the customer.

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Influential Women in CX: Irene Lefton Explains the History and Impact of Customer Success

Squelch

In part one of our interview with Irene , we discussed the relationship between customer success and customer experience and the impact that customer success can have on other departments across the organization. How has the role of customer success evolved with the rise of SaaS companies? What do I mean by that?

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Influential Women in CX: Irene Lefton Explains the History and Impact of Customer Success

Squelch

In part one of our interview with Irene , we discussed the relationship between customer success and customer experience and the impact that customer success can have on other departments across the organization. How has the role of customer success evolved with the rise of SaaS companies? What do I mean by that?

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The Curious Case of Recruiting a Chief Omnichannel Officer

SmartKarrot

These high-ranking executives include several ‘chief’ job titles, such as Chief Executive Officer (CEO), Chief Operating Officer (COO), Chief Financial Officer (CFO), and Chief Customer Officer (CCO). Create a strong, unified customer experience. Certainly not!

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The Chief Customer Officer’s Guide to Creating a Culture of Customer Delight

SmartKarrot

In other words, you need to delight the customer consistently, repeatedly. So, how to delight the customer? As a Chief Customer Officer, your most important job is to create a culture of customer delight, and your entire team needs to be aligned towards that goal. Creating a culture of customer delight.

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How to Sell Customer Success Software to the C-Suite: A Guide for Customer Success Leaders

SmartKarrot

Just 40 C-level customers will generate nearly 70 percent of the B2B business. Also, there are increasing opportunities C-level relationships can create including customer references, getting into various publications, and more. Positioning the customer success software for each C-level executive is important.