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The 5 Best Marketing Analytics Courses

JivoChat

When creating marketing strategies, a professional can base their decisions on data analysis. Instead of just guessing it’s possible to use previous market research, key performance indicators that the company keeps track of, and other valuable information to increase the chances of success. Best Marketing Analytics Courses 1.

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Text Analytics in Customer Feedback: The CXO’s Secret Weapon

Lumoa

That’s where text analytics in customer feedback proves to be one of the most valuable tools for any business. Customer satisfaction drives key metrics like your Net Promoter Score (NPS). In fact, a report from 2020 found 95% of senior marketing executives agreed that CX roles were essential for business growth.

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Best sales analytics tools to grow your business

JustCall

You want to rev up your sales team performance to compete in this fast-paced world. Well, there are sales metrics and sales analytics software to take you closer to goals. Read on to know how to track and improve your sales performance by using the right metrics and analytical tools.

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5 Capabilities of Business Intelligence for Social Media Monitoring and Analytics

CSM Magazine

In this article, we’ll explore five key capabilities of BI that empower businesses to monitor social media conversations, analyze sentiment, conduct competitor analysis, create customized dashboards and reports, and integrate social media data with other sources for comprehensive analytics.

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Executive Report: The Customer Data Too Often Overlooked by the C-Suite

A recent Calabrio research study of more than 1,000 C-Suite executives has revealed leaders are missing a key data stream – voice of the customer data. Download the report to learn how executives can find and use VoC data to make more informed business decisions.

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Sales Analytics Software: What Is It and Why Use it?

aircall

Sales analytics software injects an evidence-based strategy back into sales management. Sales leaders’ days are governed by decisions. Sales leaders understand the importance of knowing their products, clients, and team members. What Is Sales Analytics? Descriptive analytics.

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Call Center Service Levels: Calculations, Metrics, & Industry Standards

Callminer

Providing key metrics and clear numbers is primordial in any industry, and it becomes particularly challenging in the field of call centers. Figure out the best metrics for your business. Download our guide on how speech analytics can improve your call center’s performance ! PCS Call Center; Twitter: @PCSCallCenter.

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The Challenges of Omnichannel: Why so Many Contact Centers Struggle with Digital Self-Service

To find how contact centers are navigating the transition to omnichannel customer service, Calabrio surveyed more than 1,000 marketing and customer experience leaders in the U.S. about their digital customer communication strategies. Read the report to find out what was uncovered.