ChurnZero

JULY 9, 2020

These SaaS companies offer comprehensive training programs, resources, and events to their customers and even the larger professional community. But organizing and facilitating a forum for your customers and industry to connect over the pains and passions of a shared profession is one of the most organic and authentic ways to build loyalty.

SaaS 64

SaaS Marketing Upselling Chief Customer Officer 64

Amity

NOVEMBER 27, 2017

Gary’s background is in the wine industry, which got me thinking about the way we talk about Customer Success primarily in the context of the SaaS industry - understandably so, as this is where its roots lay. Pause for a moment and try to think of an industry where helping clients succeed doesn’t apply.

SaaS 71

SaaS industry standards Upselling Education 71

Comm100

NOVEMBER 11, 2015

Before you roll your eyes and point out that you don’t have a magic lamp to rub, consider your upselling game. Do you really know how to upsell? Maybe you’ve just been going about upselling the wrong way, with awkward timing and subpar recommendations. Find Appropriate Upsells. Have you even been trying?

Upselling 73

Upselling Sales Scripts B2C 73

ChurnZero

OCTOBER 26, 2021

It’s particularly relevant for SaaS companies, and we’ll dive into why SaaS customer segmentation is just so important. These characteristics could include location, industry, number of employees, usage behaviors, stage in the customer lifecycle, subscription type, and more. . What Is Customer Segmentation ?

SaaS 96

SaaS Revenue potential Upselling Accountability 96

CustomerSuccessBox

NOVEMBER 17, 2021

A major shift in the distribution model of software meant that SaaS metrics needed to evolve. If you are a SaaS business, churn is your devil with the pitchfork. But SaaS leaders know the importance of Net Revenue Retention and tracking it. It is an indicator of growth for SaaS businesses. Increasing NRR Accountability.

Upselling 52

Upselling SaaS Metrics Accountability 52

ChurnZero

SEPTEMBER 8, 2021

A year has gone by since the COVID-19 pandemic shuttered doors to in-person conferences, and the industry responded accordingly by converting most live events into virtual experiences. Today, the industry is starting to meet face-to-face again as vaccines are being distributed across the country. Register for BIG RYG DC here. .

Personalization 95

Personalization SaaS Upselling B2B 95

Kapta Customer Success

OCTOBER 2, 2017

The terms Key Account Management and Customer Success are often used interchangeably within organizations. Key Account Management Versus Customer Success. The goals of both Key Account Management and customer success are to retain and build relationships with customers. Relevant Industries.

Accountability 40

Accountability Management B2C Upselling 40

Totango

APRIL 4, 2024

I recently hosted a webinar with four leaders from our team to learn how they work together to bolster retention, expansion, and upsells as a truly unified CS and sales front. One tool that Katie finds helpful in her role is a RACI matrix that designates accountability to relevant stakeholders involved in a project, task, or decision.

Sales 89

Sales Upselling Accountability SaaS 89

CustomerSuccessBox

NOVEMBER 23, 2021

The SaaS industry has realized how important Customer Success and user retention are. CustomerSuccessBox is an AI-powered customer success software to Onboard, Retain, Upsell & drive MRR Growth for B2B SaaS. Totango is a feature-rich software platform that mainly targets SaaS enterprises. CustomerSuccessBox.

SaaS 52

SaaS Upselling B2B Accountability 52

ChurnZero

MARCH 24, 2023

The Customer Success industry is constantly evolving and developing new strategies for driving customer-led growth. With the emergence of new technologies, market trends, and CS practices, the industry is abuzz with debate and discussion. Everyone started looking at the dollars and focusing on these upsells.

Upselling 98

Upselling Metrics SaaS Sales 98

ChurnZero

MARCH 24, 2023

The Customer Success industry is constantly evolving and developing new strategies for driving customer-led growth. With the emergence of new technologies, market trends, and CS practices, the industry is abuzz with debate and discussion. Everyone started looking at the dollars and focusing on these upsells.

Upselling 97

Upselling Metrics SaaS Sales 97

CustomerSuccessBox

OCTOBER 5, 2021

In SaaS businesses, ARR/MRR is the lifeline for their existence. Surprisingly, only 10% of SaaS businesses ever get past the 125% MRR rate. The following are the key considerations that you must look at (for improving retention, increase renewals & upsells, etc. Account health KPIs- Product adoption, customer usage, etc.

Upselling 59

Upselling SaaS Metrics Accountability 59

JustCall

MARCH 29, 2022

With new conversation intelligence tools that enable reps to be proactive and aim at growing accounts rather than just minimizing churn, they’re becoming a force to reckon with in revenue operations. . This evolution is largely driven by the new subscription based models which has seen an extensive adoption across the SaaS industry.

Customer Experience 98

Customer Experience Upselling Coaching First call resolution 98

Totango

AUGUST 18, 2022

A lot goes into crafting the ideal onboarding process for SaaS products. In the SaaS industry, onboarding is the process of guiding a new customer through the steps they need to start using the product they just purchased. Assigning account managers. Activating accounts. Why Optimizing Your SaaS Onboarding Matters.

Journey mapping 93

Journey mapping SaaS Upselling Enterprise 93

Totango

AUGUST 9, 2022

Firmographics: such as company size, industry, and annual revenue. Sales : Sales teams can use customer segmentation to group prospects and customers based on propensity to buy, potential transaction value and upsell opportunities. This enables more repeat business, more upsell opportunities, referrals and higher revenue.

Best practices 100

Best practices B2B Journey mapping Upselling 100

CSM Practice

FEBRUARY 24, 2020

Guessing has no place in a changing customer success industry. 1. Average Revenue Per Account (ARPA). The Average Revenue Per Account is a profitability metric that assesses your company’s revenue per customer account, usually calculated on a yearly, quarterly, or monthly basis. 2. Annual Recurring Revenue (ARR).

Metrics 52

Metrics Upselling SaaS Accountability 52

ChurnZero

DECEMBER 29, 2020

A relic from bygone days of old-school Account Management, QBRs are a classic, but not timeless, practice; one that feels perfunctory and misplaced in today’s always-connected, data-enriched landscape. The SaaS Debate: Who Owns the Renewal and Upsell? 31 st Fastest Growing SaaS Company on SaaS Mag’s list.

SaaS 98

SaaS Chief Customer Officer Upselling Metrics 98

ClientSuccess

MARCH 9, 2020

As modern SaaS customers have changed and grown more complex over the last few years, the roles of customer success and customer experience have also changed. As part of this mission, customer success managers (CSMs) are responsible for the ongoing ‘success’ of a customer account. Looping in Customer Experience.

Customer Experience 97

Customer Experience Accountability Upselling SaaS 97

CustomerSuccessBox

DECEMBER 4, 2018

In the SaaS world, the customer-acquisition-cost (CAC) is high and the initial payment is peanuts compared to the lifetime value (LTV) of the customer. Without a high customer retention rate, a SaaS company will shut down, no matter how great the other metrics are. That means the customer needs to renew their contract more than once.

Best practices 40

Best practices Customer retention SaaS Metrics 40

ChurnZero

OCTOBER 26, 2021

It’s particularly relevant for SaaS companies, and we’ll dive into why SaaS customer segmentation is just so important. These characteristics could include location, industry, number of employees, usage behaviors, stage in the customer lifecycle, subscription type, and more. What Is customer segmentation ?

SaaS 52

SaaS Revenue potential Upselling Accountability 52

ChurnZero

SEPTEMBER 8, 2021

A year has gone by since the COVID-19 pandemic shuttered doors to in-person conferences, and the industry responded accordingly by converting most live events into virtual experiences. Today, the industry is starting to meet face-to-face again as vaccines are being distributed across the country. Register for BIG RYG DC here.

Personalization 52

Personalization SaaS Upselling B2B 52

CustomerSuccessBox

APRIL 27, 2021

In a subscription economy, customer retention is a necessary focus for business as a SaaS customer only pays 5-15% of total potential Lifetime Value upfront, the rest will only come in as future revenue IF you’re able to retain that customer. It then uses and generates smart recommendations, the next best action for CSM for every account.

Customer retention 52

Customer retention SaaS Accountability Engineering 52

CustomerSuccessBox

MAY 31, 2021

With that said, let’s look at the answer to the most fundamental question, as to how many Success managers should a SaaS company really need? The other responsibilities of a CSM includes- i) Account escalation ii)Periodic health check iii) customer advocacy iv) Renewals and upsells. What is the Ideal Number to start with?

Management 52

Management SaaS Customer advocacy Accountability 52

Totango

DECEMBER 3, 2020

Looking back at the 2020 Customer Success Salary Report , this year has also had a particularly influential effect on the Customer Success (CS) Industry. CS professionals now attest that their bonus structures are tied to company performance, renewals, net retention, upsells, and account health. . Measure CS Team Productivity.

Upselling 64

Upselling Accountability Enterprise Metrics 64

CustomerSuccessBox

FEBRUARY 27, 2019

A well structured customer success organization is necessary for any SaaS company to achieve massive growth. Most SaaS businesses have well defined product, engineering, marketing and sales teams. But someone needs to be responsible and held accountable for the results and ROI of customer success.

Upselling 65

Upselling Chief Customer Officer SaaS Sales 65

ClientSuccess

MARCH 9, 2020

As modern SaaS customers have changed and grown more complex over the last few years, the roles of customer success and customer experience have also changed. As part of this mission, customer success managers (CSMs) are responsible for the ongoing ‘success’ of a customer account. Looping in Customer Experience.

Customer Experience 74

Customer Experience Upselling Accountability SaaS 74

CustomerSuccessBox

JANUARY 2, 2022

Let’s assume that a growing SaaS firm acquires more customers, hires more employees, and increased the number of all other key stakeholders. For SaaS businesses, it should be the motto to live by. An important factor to consider is that it sometimes requires creating value frameworks per industry you serve. VALUE ’ is important.

SaaS 52

SaaS Metrics Accountability Upselling 52

Totango

MARCH 4, 2022

In this article, we’ll take a look at the relationship between these two important ingredients for a successful SaaS business model. First, we’ll define what B2B customer service is and distinguish it from customer support in B2C industries. Then, we’ll consider how B2B customer service differs from customer success in a B2B context.

B2B 92

B2B Customer Service Interactive Voice Response B2C 92

CustomerSuccessBox

MAY 18, 2022

So has the customer success industry and the content around the space! A dedicated AI-powered customer success platform aiding SaaS firms to onboard, retain, upsell and drive MRR. If you are someone working in a SaaS startup, this blog has excellent thoughts to share with you. CustomerSuccessBox. 16 Ventures. 16 Ventures.

SaaS 52

SaaS Upselling Education Customer retention 52

ClientSuccess

SEPTEMBER 27, 2018

For many customer success teams, however, the rapid growth of the industry (especially in the SaaS world) has left heads spinning. For today’s SaaS customer relationships, it’s not enough just to work directly with the project manager or end users on your customer’s team. a necessity.

SaaS 74

SaaS Finance Metrics Upselling 74

Amity

SEPTEMBER 5, 2018

But like all departments within any organization, there is always room for improvement – especially as your SaaS offering evolves and your customer base grows. Transparency – Giving your sales team access to customer adoption and churn risk accounts is very powerful. It’s probably pretty close.

Technical Support 80

Technical Support Upselling Accountability SaaS 80

CustomerSuccessBox

FEBRUARY 28, 2022

The LAER (Land, Adopt, Expand, Renew) model was developed by Technology Services Industry Association (TSIA). This is a customer engagement model which helps SaaS businesses drive growth. SaaS firms interested in using the LAER model, to track customer success, should first learn about each phase. What is a LAER model?

Upselling 52

Upselling Customer advocacy SaaS Education 52

ChurnZero

OCTOBER 16, 2020

Whether Customer Success or Sales should own the renewal, expansion, and upsell is a hot-button issue in today’s SaaS sphere. As such, we decided to tap industry experts for a verbal duel on the subject where the winners take home the esteemed (and priceless) prize of bragging rights and SaaS street cred.

Upselling 98

Upselling SaaS Sales Accountability 98

inSided

JUNE 21, 2019

Over the past year we’ve talked to over 30 Customer Success Management (CSM) leaders in the B2B SaaS space. It has been eye-opening to talk to such a wealth of industry knowledge. In some cases, CS even have a small customer marketing team who control existing customer communications.

B2B 40

B2B Upselling SaaS Accountability 40

ChurnZero

OCTOBER 1, 2022

Even though CSQLs have a lower customer acquisition cost, faster rate of return, and high close-rate, says Tony D’Auria, industry principal at Valuize, a customer lifecycle consultancy. Q: Should CSM roles close upsell deals? But they stop short of extending that same support to CS generate high-intent leads.

B2C 97

B2C Upselling B2B Accountability 97

CustomerSuccessBox

FEBRUARY 7, 2022

And it calls for customer success software which is a higher version of customer relationship management software – CRM, that is curated to gauge specific goals of driving success, and especially to cater to SaaS businesses. Handling Accounts. Brief on customer success management software. Sales Activities. Customer Health Score.

Management 52

Management Customer advocacy CRM Upselling 52

CustomerSuccessBox

MARCH 31, 2022

With the tremendous growth in the SaaS industry, the job role of a Customer Success Manager (CSM) has become one of the most promising careers! In this highly competitive SaaS market, it is the customer success manager who elevates the company’s growth. Handling too many accounts in one go. Not segmenting customers.

Management 52

Management SaaS Accountability Upselling 52