Totango

JULY 1, 2022

For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. This blog will look at why customer loyalty is vital for B2B SaaS businesses and how successful companies effectively cultivate it. First, we’ll discuss what customer loyalty is.

B2B 109

B2B SaaS B2C Upselling 109

JustCall

DECEMBER 7, 2022

Annual revenue per user or account (ARPU/ARPA). It is the mean revenue from customer/account/product/service/geography over a specified period. Annual revenue per user = (Total revenue in a given period) /( Number of accounts/customers/ products for that period). Sales per rep or Quota attainment.

Analytics 52

Analytics Sales CRM Metrics 52

SmartKarrot

JUNE 29, 2020

Hence, account based marketing is one such strategy that caters to this need specifically. B2B target audience is way lesser in numbers than B2C audience. In B2C marketing, you need to address a vast majority of the crowd. How B2B Account based marketing can help? But this approach is not useful in B2B marketing.

Accountability 10

Accountability Marketing B2B B2C 10

Amity

SEPTEMBER 25, 2017

I started early on in a blue-collar, manufacturing background doing account management and account services. I then lived in Mexico for a year and did some account management there, which I continued to do when I returned to Michigan. We regularly look at CSAT, NPS, retention, upsells, health score, and churn.

B2C 60

B2C SaaS Accountability B2B 60

Totango

MARCH 16, 2021

The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the B2B vs. B2C customer journey to see what’s the same and what’s different. How journeys differ for B2B and B2C customers. B2B vs. B2C Customer Journeys: Comparisons and Contrasts.

B2C 117

B2C B2B Journey mapping SaaS 117

Totango

JUNE 24, 2022

Customer success in SaaS differs from CS in other industries. Read on to learn the keys to effective customer success for SaaS clients. Read on to learn the keys to effective customer success for SaaS clients. How Is Customer Success for SaaS Different from Other Businesses.

Best practices 104

Best practices SaaS Journey mapping B2C 104

SmartKarrot

DECEMBER 28, 2021

SaaS sign-up flow is the first thing your prospective customers will experience when they interact with your product. Since first impressions are the last impression, making your SaaS sign-up flow as frictionless as possible makes sense. It also results in a better user experience and drives in higher SaaS conversion rate. .

SaaS 10

SaaS Upselling B2C Best practices 10

JustCall

APRIL 5, 2023

With an increasing number of B2B and B2C companies switching to subscription-based models, businesses are facing new challenges. As a part of this process, the customer success manager: Organizes welcome emails Sets up their account Resolves queries, etc. Traditional customer support models will not cut it. out of 5 stars.

Management 52

Management CRM Analytics Customer retention 52

CustomerSuccessBox

JULY 9, 2021

Importance of Customer Journey in SaaS. In the SaaS business, the customer is the ultimate boss. Mapping customer journeys in SaaS is very crucial to influence every interaction and make it a positive experience so that the customer remembers and is happy to come back. Benefits of customer journeys in SaaS. Escalation.

SaaS 59

SaaS Journey mapping B2C B2B 59

ChurnZero

JUNE 28, 2019

Whether it pertains to upcoming customer milestones or perhaps a potential upsell opportunity, great CSMs can identify small actions that can drive business outcomes. The same can be said when it comes to the complex nature of many B2B SaaS products. As a Customer Success professional, you should always be thinking one step ahead.

B2B 49

B2B B2C Entertainment Customer advocacy 49

Lumoa

FEBRUARY 9, 2023

software bug fixes, wrong information corrected on the website) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. more friendly behavior in customer service) Marketing to take the info into account in better targeting (e.g.

Customer Experience 178

Customer Experience B2C Journey mapping B2B 178

SmartKarrot

MARCH 15, 2022

In SaaS companies, the growth strategy is extremely important. SaaS companies like Zoom, Netflix, and Slack offer a great product experience. Best for: The PLG approach is best suited for B2B and B2C companies that are product-based. The sales-led growth organizations don’t take customer success and other aspects into account.

Sales 10

Sales Marketing SaaS Customer retention 10

SmartKarrot

MARCH 8, 2022

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. In the revenue-centric SaaS world, Amarachi strives to provide customers with the highest value at every step of their customer journey. Anika Zubair. Annette Franz. Bhavika Kochhar. Daphne Lopes.

Chief Customer Officer 21

Chief Customer Officer Coaching Customer centricity SaaS 21

Pointillist

MARCH 22, 2018

JetBlue has in the past made as much as an additional $140million in revenue through its upsell program called ‘Even More Space.’. There are many such examples of B2C and B2B companies that are using upsell and cross-sell opportunities to generate profits. In this post, I take a detailed look at: What is upsell and cross-sell?

Upselling 71

Upselling Analytics B2B B2C 71

JustCall

FEBRUARY 11, 2022

Upselling, and cross selling products and sellers. Key Account Manager: A key account manager is an entry level to mid level sales job. One of the main objectives of a key account manager is to develop trust relationships with clients so they don’t end up turning to competition. Proven experience in leading a sales team.

Sales 52

Sales B2C call center software B2B 52

Totango

FEBRUARY 15, 2019

Measuring product adoption by users is critical for SaaS and Cloud companies as this is the most telling indicator of the value customers are getting from products and services. In order to create this visibility, cloud and SaaS product teams need to instrument their applications (web, mobile, saas) to report on product usage.

SaaS 70

SaaS B2C B2B Metrics 70

SmartKarrot

OCTOBER 26, 2022

Implementing a comprehensive account management program is the greatest approach to preventing an expensive breakup with your most valuable clients. Key account management is the tactical method businesses use to manage and expand their most crucial clients. 6 Account Management Best Practices for B2B Companies!

Best practices 11

Best practices B2B Accountability Management 11

Lumoa

MARCH 20, 2018

sw bug fixes, wrong information corrected on the web site) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. more friendly behavior in customer service) Marketing to take the info into account in better targeting (e.g. So let’s start!

Customer Experience 114

Customer Experience B2C Journey mapping B2B 114

SmartKarrot

OCTOBER 12, 2022

It may appear that this only applies to B2C companies that conduct direct sales to customers. Customer account journey for B2B organizations can help with this. . The B2B customer experience is affected by various touchpoints throughout the customer account journey. What is a customer account journey?

B2B 10

B2B Accountability Brand ambassadors Customer advocacy 10

Lumoa

MARCH 20, 2018

sw bug fixes, wrong information corrected on the web site) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. more friendly behavior in customer service) Marketing to take the info into account in better targeting (e.g. So let’s start!

Customer Experience 64

Customer Experience Journey mapping B2C B2B 64

Lumoa

MARCH 12, 2023

Real-time insights into customer preferences and trends makes it easier to identify opportunities for cross-selling, upselling, and personalized promotions. Free Trial: Create your 30 day free trial account Aiwo Aiwo specializes in customer contact intelligence. Aiwo CX SaaS tool gives you an understanding from multiple angles.

Customer Experience 83

Customer Experience Journey mapping Analytics Consulting 83

JivoChat

AUGUST 24, 2021

Upsell and Cross-Sell Frequencies. Upsell and cross-sell frequencies are customer support metrics that tell you how often customers purchase a higher-tier version of your product (upsell) or a complementary product (cross-sell). We track the upsells and the repeat projects that we have with clients. Aiza Coronado.

Metrics 59

Metrics Customer Service Upselling Average Handle Time 59

Amity

FEBRUARY 2, 2016

Reviews have really changed the way we buy in the B2C world, and for B2B, really demonstrating the benefits of your product versus just telling can be a big differentiator in the buyer’s journey. The Software as a Service (SaaS) model, moved the customer into the driver seat, and they are not going to give it up. The best part?

SaaS 80

SaaS Education Customer retention Sales 80

SmartKarrot

MARCH 26, 2021

When it comes to measuring the efficacy of your marketing and sales teams, Account Contract Value (ACV) is an unmissable metric that aids in assessing this. It is a vital SaaS metric that is used to sell solutions that have a multi-year or annual subscription plan. If you can know that, you can seamlessly build a $100M SaaS business.

SaaS 10

SaaS Upselling Metrics B2C 10

SmartKarrot

APRIL 23, 2020

Customer success is fast becoming one of the most vital functions for software as a service (SaaS) companies providing subscription solutions that deliver personalized services to customers for minimal investment. Nonetheless, the concept still gets confused with another prevalent and similar-sounding industry term: customer experience.

Customer Experience 10

Customer Experience SaaS B2B Customer centricity 10

Netomi

FEBRUARY 28, 2022

A world-renowned expert in customer retention, upsells, cross-sells, and customer value strategies and methodologies, Irit is the Chief Customer Officer and CEO of CSM Practice, the world’s first consulting firm dedicated to Customer Success Management (CSM) strategy. Connect with Gemma . Connect with Kristen.

Chief Customer Officer 64

Chief Customer Officer Customer centricity Technical Support Contact Center 64