Remove Accountability Remove Advertising Remove Customer centricity Remove Customer retention
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5 Customer-Centric Marketing Strategies for SaaS Companies That Deliver ROI

Totango

Customer-centric’ no longer just refers to a marketing strategy—it’s a whole economy. Customer expectations and demands on enterprises have never been so high, or so personal—especially for SaaS companies who are at the forefront of both the modern wave of technology and the new customer-centricity business model.

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6 Key Factors to Improve Customer Retention

aircall

Many look to the company for ways to improve customer retention. Email: Ring’s Secret to Improve Customer Retention. For one thing, it sends new customers emails to share tips on properly setting up the product. However, Ring is not the only company to reap the rewards of its stellar customer retention strategies.

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Find, Win, Keep: A simple customer centric business strategy

ijgolding

Back in 1999, the concept of the ‘customer journey’ did not really exist. However, even then, GE were the masters at understanding end to end ‘processes’ as well as the importance of customer centricity. I had seen them advertising (FIND) great deals for HD packages and so decided to contact them.

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4 Questions Every Contact Centre Needs to Ask

NICE inContact

Companies hold contact centres accountable for delivering a critical competitive differentiator — superior customer experience. And so do customers: In fact, 73% of consumers say customer service plays an important role in their purchase decisions. What Do Customers Want? Consumers want great experiences.

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How to Generate Referrals from Existing Customers

Satrix Solutions

Perhaps it’s time to allocate some of your advertising dollars and place your bets on your most powerful resource: your existing customers. The Value of Happy Business-to-Business (B2B) Customers. Account reviews are also another enlightening activity your company can perform. Everyone, but more importantly, customers.

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The Digital Onboarding Process Decreases Your Implementation Timeline

Totango

It is critical that at each phase in the customer success lifecycle, you are engaging your customer with the goal of retaining them. Onboarding is a vital part of this customer retention focus, however, an onboarding process that is too lengthy or complicated can sour customer relationships early on.

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Great Account Management Job Resources & Job Description

SmartKarrot

The key responsibility of an account manager is to retain customers and work as an intermediary for the organization’s sales team. They are responsible for growing the company’s revenue by empowering its relations with an existing customer. Who is an Account Manager? Activities of a SaaS Account Manager.