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Guest Blog: How Does AI Marketing Help Drive Customer Engagement?

ShepHyken

The 2017 Warc Toolkit, produced in association with Deloitte Digital, reports that 58% of CMOs around the world predict within the next five years, AI will need to be a necessary part of marketing strategies in order for a brand to succeed. The post Guest Blog: How Does AI Marketing Help Drive Customer Engagement?

Marketing 494
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5 Ways Big Data Will Improve Customer Service

Provide Support

5 Ways Big Data Will Improve Customer Service. In such circumstances, companies are eager to find better methods to analyze customer service and this is exactly where data science steps in. In this article, we will show you 5 ways how big data improves customer service.(.). © 2003 - 2017 Provide Support LLC.

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Guest Blog: Technology Trends That Will Govern the CX Landscape

ShepHyken

This week we feature an article by Shaista Haque who writes about the top technology trends of 2017 that she believes will disrupt customer experience benchmarks. The post Guest Blog: Technology Trends That Will Govern the CX Landscape appeared first on Shep Hyken. Shep Hyken.

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Guest Blog: The Evolving Nature of Digital Customer Experience – Are You Ready for the Future?

ShepHyken

Companies are swimming in customer data and often have the tools to understand that data. However, Kristen Engelhardt, Vice President, Voice of the Customer, Salesforce questions that “data without the story behind it is just numbers. How will organizations drive an effective experience…?”.

Big data 189
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12 Top Choices to Read and Follow over the Holiday Season

Peter Lavers

As 2017 draws to its close I’ve been taking a look at my blog, twitter and Linkedin activity over the year, and I’d like to share with you my three top choices in four different categories: Most blog engagement. This blog “ Talking Omnichannel But Organised Multi-Channel? Best independent blog content.

B2C 138
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5 Top CX Trends For Survival in the Age of the Customer

360Connext

What are some of the customer experience trends we’ll see through the end of 2017 and into 2018? Soft Data is Perfectly OK. We’re now taming big data into impressive insights. As a result, the ways we measure, analyze and improve the experience are becoming more and more sophisticated.

Banking 124
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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 1] 

Lumoa

Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX Some hints: big data, omnichannel, personalisation, AI and organizational culture. ChipRBell | blog “We will continue to struggle with the proper balance between technology and people.