research-methods qualitative-in-depth-interviews 
Lumoa
JUNE 23, 2021
Collecting qualitative data is necessary when improving customer experience, and customer service, or when you want to maximize sales, and business growth. While numbers and ratings from research are easy to analyze, businesses require insightful qualitative data to have a complete picture of their customers.
PeopleMetrics
FEBRUARY 21, 2023
After all, CX is never a one-and-done process, and your CX team should conduct regular customer experience research to stay up-to-date and build better experiences. To help your business start researching the customer experience at your organization, this guide will dive into a few essentials for how to develop a research program.
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Satrix Solutions
MARCH 30, 2020
Online and in-app surveys, focus groups, advisory boards, and user groups can be fantastic methods for gathering valuable customer feedback. However, one method of customer feedback collection that is sometimes overlooked is the in-depth phone interview, otherwise known as IDI’s. Advantages of In-depth Interviews.
ProProfs Blog
JUNE 11, 2020
All these decisions are now made after they collect customer feedback and research every factor that might be responsible for the success or failure of the venture. Analyzing Data: Qualitative vs. Quantitative Research. Qualitative Research. Quantitative Research. before coming to a decision.
delighted
APRIL 13, 2022
Though the terms sound similar, qualitative vs. quantitative research are two significantly different data collection methods. Let’s take a look at the difference between qualitative and quantitative research, when to use each (or both), and how to gather the data sets effectively.
Satrix Solutions
OCTOBER 15, 2021
In-depth Phone Interviews offer tremendous value to B2B organizations that want to better understand the “why” behind the user experience. If you’re not planning to incorporate this type of research into your CX research plans in the coming year, you’re missing an important learning opportunity.
CSM Magazine
JANUARY 26, 2023
Research released today by the CCMA (Call Centre Management Association) highlights the changing nature of calls taken in the contact centre are having an impact on frontline wellbeing, with more than half of frontline colleagues reporting at least one symptom of work-related stress or burnout.
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