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What Is Customer Sentiment Analysis — And Why Is It Important?

Playvox

But over time, customer sentiment analysis driven by artificial intelligence (AI) will learn to better interpret the language your customer base is using to describe their experience. So your support center can measure customer opinions no matter what words they use. Understand Your Customers.

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5 Ways to Provide Superior Customer Experience to Millennials

Nicereply

A recent report highlighted that the millennials have taken over baby boomers as America’s largest generation. Unsurprisingly, brands are focusing their marketing and customer experience strategies on millennials that naturally form a significant portion of the user base in every industry.

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Meeting Millennial Customer Expectations

Eptica

Author: Neil Cox In 2015 the US Census Bureau reported that Millennials outnumbered Baby Boomers for the first time , meaning they now make up a quarter of the population. Therefore, organizations have to make sure that their customer experience is able to meet their needs if they want to win and retain their custom moving forward.

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Using email customer service to build emotional engagement

Eptica

For that reason, agents answering email need to be empowered through access to the right information and also to the business systems required to check customer-specific details in order to provide a personalized response. That way they can deliver fast, accurate answers that enhance the customer experience.

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9 Unmissable Reasons Why You Need to Care about Social Media Customer Service

Comm100

Instead of scouring a website for a company’s contact info, or spending minutes filling out a survey, customers can tell companies what they think within seconds, as easily as tagging them in a status, tweet, or post. By 2020, Customer Experience is expected to overtake price and product quality as key brand differentiators.