ProProfs Blog

OCTOBER 30, 2021

In more simple marketing terms, when you try to reach your customers with ad campaigns and messages, targeting the right audience is important. If you show your ads to everyone, only a few people will go down your sales funnel to become customers. The above examples are more helpful in understanding B2C audiences.

Marketing 142

Marketing B2B Advertising B2C 142

JustCall

APRIL 5, 2023

The need for customer success management is fairly new and fast becoming pertinent. With an increasing number of B2B and B2C companies switching to subscription-based models, businesses are facing new challenges. Traditional customer support models will not cut it.

Management 52

Management CRM Analytics Customer retention 52

SmartKarrot

MAY 7, 2020

Ever since the boom of the SaaS industry, customer retention has become the top-most priority for business owners as they realized the immense benefits of it. Customer retention specialist is the new breed of professionals who are being specifically brought on board to tap on the opportunities that lie behind customer retention.

Customer retention 10

Customer retention SaaS B2C B2B 10

Lumoa

MARCH 12, 2023

The purpose of a CX platform is to create a big-picture, comprehensive view of the customer journey. Say a customer contacts your support team because they run into a problem. Another customer reaches out to your sales team to get a demo. A third customer sends you a LinkedIn message to ask about your pricing.

Customer Experience 83

Customer Experience Journey mapping Analytics Consulting 83

Amity

FEBRUARY 2, 2016

Communicating your customer's successes can be one the strongest marketing approaches there is. Reviews have really changed the way we buy in the B2C world, and for B2B, really demonstrating the benefits of your product versus just telling can be a big differentiator in the buyer’s journey. McKinsey & Co. The best part?

SaaS 80

SaaS Education Customer retention Sales 80

SmartKarrot

MARCH 15, 2022

In SaaS companies, the growth strategy is extremely important. There is a change in how things work from the onboarding process to prospects and customers. A great customer experience is now imperative in the business world. The right process is to hire a growth marketer or VP of sales. Sales-Led Growth.

Sales 10

Sales Marketing SaaS Customer retention 10

Lumoa

MARCH 20, 2018

The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards personalized omnichannel experience in B2B customer journeys. onboarding Onboarding is familiarizing a new customer with the service.

Customer Experience 64

Customer Experience Journey mapping B2C B2B 64

SmartKarrot

MAY 28, 2020

Churn rate is the rate of customers or revenues lost by a company in a given time period. It is a common belief in the SaaS industry that the acceptable SaaS churn rate benchmarks is around 5% annually. It means that out of every 1000 customers if 50 customers are leaving your business then it is still acceptable.

Benchmark 10

Benchmark SaaS B2C B2B 10

Kapta Customer Success

OCTOBER 2, 2017

Any company in a B2B industry can use a Key Accounts Management strategy, although it’s most popular with service or SaaS (Software as a Service) companies. The principles can be applied any company that works with large organizational customers, but cannot be applied in B2C industries. Revenue Generation Methods.

Accountability 40

Accountability Management B2C Upselling 40

JivoChat

APRIL 28, 2021

A further benefit of proactive customer service is that it improves customer retention and loyalty. Customers would rather spend their money with a company that goes out of their way to meet their needs preemptively. In doing so, you can stand out from the competition and keep customers interested. Source: HubSpot.

Customer Service 59

Customer Service Customer Experience Chatbots Self service 59

LiveChat

JANUARY 3, 2019

In this post, Maryann Thomas also talks about lead generation, but this time, she’s describing how to use live chat in sales. She stresses how important it is to be in touch with your leads in real time, how to shorten the sales funnel, how to nurture leads by live chat, and how to choose right integrations to boost your live chat powers.

Chatbots 59

Chatbots B2B SaaS B2C 59

SmartKarrot

MAY 27, 2020

Customer churn is one of the biggest woes of SaaS companies. Companies spend a hefty amount of money on acquiring a new customer. But when the SaaS customer cancel subscription before the customer acquisition cost is recovered, it becomes a point of concern. Fail to get ROI. The reasons could be many.

SaaS 10

SaaS B2C Customer retention Consulting 10

SmartKarrot

MARCH 17, 2022

While B2C loyalty programs are quite popular, B2B SaaS companies have to keep certain best practices in mind. B2B companies need to focus on driving revenue and sales while incentivizing existing loyal customers. Customer loyalty is the base of customer retention. trillion. Like what you are reading?

Best practices 10

Best practices B2B B2C SaaS 10

Talkdesk

JUNE 1, 2016

America Sales Solutions, LinkedIn. JASON : I’ve invested in 21 SaaS companies. The best thing is to argue for more post-sale support and argue to allocate more sales resources there. JOSH : This is the golden age of customer service in terms of the tools that are available to you. Landing the “whale customer”.

Customer centricity 40

Customer centricity Marketing B2C Benchmark 40

ChurnZero

JUNE 28, 2019

The same can be said when it comes to the complex nature of many B2B SaaS products. Customer retention is becoming a top-of-mind KPI in boardrooms around the world, and even the smallest errors can have profound impact on your bottom line. A customer who lacks a product fit is less likely to be upsold or renewed.

B2B 49

B2B B2C Entertainment Customer advocacy 49

SmartKarrot

JUNE 29, 2020

B2B target audience is way lesser in numbers than B2C audience. In B2C marketing, you need to address a vast majority of the crowd. You have to spread the awareness of your SaaS product on every part of the world, either to the direct buyers or to the indirect ones. Siloed marketing and sales teams. Shorter Sales process.

Accountability 10

Accountability Marketing B2B B2C 10

SmartKarrot

MARCH 8, 2022

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Her diverse yet unique skills include customer life cycle optimization from pre-sales. Anika Zubair. Anita Toth. Daphne Lopes.

Chief Customer Officer 21

Chief Customer Officer Coaching Customer centricity SaaS 21

Netomi

FEBRUARY 28, 2022

It’s a simple yet effective way to retain customers in a busy world.”. Irit Eizips – Chief Customer Officer & CEO, CSM Practice. “This is a mission I am passionate about and I’m looking forward to helping Udacity’s customers progress along their digital transformation journeys.”

Chief Customer Officer 64

Chief Customer Officer Customer centricity Technical Support Contact Center 64

JivoChat

AUGUST 24, 2021

Consider that 78% of customers will do business with you again after a mistake if you have excellent customer service. What it tells you: By performing data analysis on your ticket volume, you can identify trends and may be able to predict spikes in customer inquiries. Customer Retention Rate. Seema Nayak.

Metrics 59

Metrics Customer Service Upselling Average Handle Time 59

SmartKarrot

APRIL 23, 2020

Customer success is fast becoming one of the most vital functions for software as a service (SaaS) companies providing subscription solutions that deliver personalized services to customers for minimal investment. It spans the entire customer journey, from product development and adoption to customer retention and growth.

Customer Experience 10

Customer Experience SaaS B2B Customer centricity 10

SmartKarrot

OCTOBER 12, 2022

It may appear that this only applies to B2C companies that conduct direct sales to customers. In the B2B world, the customer experience is crucial for businesses to differentiate themselves in a crowded market. This should be made clear in pre-sale conversations with customers. Then comes the adoption stage.

B2B 10

B2B Accountability Brand ambassadors Customer advocacy 10

SmartKarrot

FEBRUARY 16, 2022

Not just brand loyalty, CX is a key factor when making purchase decisions, customer retention, and even word-of-mouth advertising. Considering this importance, we have brought a list of 75 customer experience statistics to you. These will help you efficiently create an excellent experience for your customers.

Customer Experience 10

Customer Experience B2B Advertising B2C 10