are-you-omnichannel-multichannel-or-multimodal 
Bright Pattern
MARCH 7, 2019
You’ve probably been asked this before with all the omnichannel buzz in the CX industry. But do you honestly know the difference between multimodal, multichannel, and omnichannel?
Enghouse Interactive
MARCH 12, 2021
Omnichannel will soon be a non-negotiable. The majority of today’s customers ideally want to be able to switch between channels during an interaction for an omnichannel experience. The majority of today’s customers ideally want to be able to switch between channels during an interaction for an omnichannel experience.
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