Hire a BPO to take care of any process in your company

Imagine having a trusted person to whom you can leave in charge of practically all or part of your business. From the day you leave any process of your company to a BPO (Business Process Outsourcing), you will begin to be more successful, and you will no longer worry about customer service, sales, complaints and claims, technical support, retention or customer loyalty, among other activities.

Entrepreneur en Español was invited by ProColombia to travel to Colombia to meet the BPOs in that country. The BPO (Business Process Outsourcing) is the outsourcing or outsourcing of different processes of your business. The size of your company or the sector does not matter, but rather understand that you can outsource any process to focus on the focus of your business.

In Colombia, companies find highly qualified labor. Not only are they people with a lot of drive, but they are professionals with a good level of English. “Bilingualism is very strong in Colombia. We have a fairly clear and generally accepted neutral accent,” says Carolina Cobos, country manager for Alorica Colombia.

Carolina is a success story because she started working in a BPO at age 18 “with zero expectations,” she says. “I had no studies, the only thing I knew how to do was speak English.” Today at 33, she leads Alorica in Cali, Colombia. Alorica is a North American BPO founded 22 years ago with a presence in Asia, the USA and Latin America. “I was the black sheep of the family, the one that nobody gave a peso for. I was a single mother at 18 years old. I have three children. But someone believed in me and I had the great fortune of having very good leaders who were willing to teach me,” says Carolina Cobos on how Alorica changed her life when she was young, a woman and a mother.  

Your two best tips? “1. As long as you are clear about why you do what you do, you will find different solutions. 2. A 15-minute coaching session can change someone’s life.”