How Do You Upsell an Existing Customer?

Satrix Solutions

Driving revenue can take on many shapes and forms, with upselling to existing customers being an important contributor to growing profits. How do you create a strong upselling strategy? Tips to help the Customer Success team become more comfortable with upselling conversations.

A CS Professional’s Guide to Know when Customer Wishes to Do an Upsell Discussion

SmartKarrot

You might have heard a lot about upselling and the need for upsell. Everyone talks about it but upsell is the least discovered aspect of customer success and sales. Customer success managers can mine existing customers to cross-sell and upsell to them.

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The Ultimate Guide to Upsell Strategy for your B2B SaaS Business.

CustomerSuccessBox

Upselling is crucial for any B2B SaaS business. So, having B2B SaaS upselling strategies is vital for your business growth. If yes, then it might be time to set the ball rolling for an ‘Upsell’ conversation. Why are B2B SaaS upselling strategies important?

Want to Achieve Extraordinarily High SaaS Upsell Rates? Key: Get Your Timing Right!

SmartKarrot

To grow exponentially, what must a SaaS company do once it has established its customer base? Either by raising the price of the products for new customers, or upselling to your existing customers. Upselling is essential. Upselling is easier, right?

How to build an upsell strategy for your b2b SaaS product?

CustomerSuccessBox

Upselling in B2B SaaS is a strategy designed to sell a more feature-rich product edition to an existing customer. Prioritizing customer acquisition should not be your only priority for upselling growth. But if you wonder how to build an upsell strategy, you’re in the right place.

Easy SaaS Upsell Techniques that Every Customer Success Manager Needs to Know

SmartKarrot

Hence, upsell is the clear outcome of such a situation. Upsell is the practice of encouraging a customer to buy a higher version of the product that is more expensive than the one they are already using. When I say upsell, this word sounds more relevant from the seller’s point of view.

Customer Success in SaaS: A Complete Guide & Best Practices

Totango

Customer success in SaaS differs from CS in other industries. Read on to learn the keys to effective customer success for SaaS clients. How Is Customer Success for SaaS Different from Other Businesses. What Special Customer Success Challenges Do SaaS Companies Face?

How Customer Loyalty Can Drive B2B SaaS Business Growth

Totango

For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. This blog will look at why customer loyalty is vital for B2B SaaS businesses and how successful companies effectively cultivate it.

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5 Vital Signs Your Customer is Ready for An Upsell Discussion

CustomerSuccessBox

Upsell discussion happens when your product either delivers expected value or exceeds it. Wait, what’s an Upsell? Suggested Read : How to build an upsell strategy for your b2b SaaS product? 5 Vital signs your customer is ready for an upsell discussion.

Up yours, Customer Success Managers. Hey, I’m referring to Upselling!

Amity

Hey, I’m referring to Upselling! SaaS Click To Tweet. Ever try to explain to someone what upsell means? Arguably one of the most recognized promotional tag lines of our time, I’ll bet that people don’t realize the McDonald’s suggestion is pure, shameless upsell. If you’re a SaaS company and you think that acquiring a customer and successfully onboarding that customer is enough to be successful, you’d be mistaken. If upsell is fries, then cross-sell is fish.

CSM Tip: When should a customer be approached about a possible expansion or upsell?

SmartKarrot

Companies started realizing that there are possibilities of expanding their businesses with existing customers too through upselling and cross-selling. Below are a few important steps you may consider for approaching customers for upselling or cross-selling your products. Source.

Upselling strategies that can improve your bottomline!

CustomerSuccessBox

Upselling strategies can improve your upsell rate drastically, leading to the financial growth of the company. However, we need to start with the basics before we can learn about upselling strategies. What does Upsell exactly mean? According to the Oxford dictionary , Upsell as a verb means ‘ Persuade a customer to buy something additional or more expensive.’. Why is Upsell important? This is where upsells come into the picture.

Who should own the Renewals and Upsells? Sales or Customer Success?

CSM Practice

In whatever situation, the question “Who should own the renewals and upsells?” Before diving into the question, let’s find out who’s doing the renewals and upsells process? Type of Upsell. The second criterion vector you should think about is the type of upsell. .

Strategies to Increase Upsell and How to do it the right way in 2021 ?

CustomerSuccessBox

Let’s admit to the fact that it is the Recurring Revenue that is going to make or break your SaaS business and the three factors that are responsible for your SaaS Revenue growth are-. How do you recognize Upsell opportunities? A holistic approach to Upsell. Upsell

The Difference between Bookings, Billings, and Revenue in B2B SaaS

SmartKarrot

As a B2B SaaS business owner, you should be aware of the differences between these terms and understand them very clearly. Bookings in SaaS Business. Booking in the SaaS business refers to when a customer ‘books’ your SaaS product or service. Billings in SaaS Business.

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8 SaaS Onboarding Best Practices

ChurnZero

SaaS customer onboarding makes or breaks your customer retention. For this reason, unlocking the optimal SaaS customer onboarding experience is invaluable. Read our guide here for the 8 SaaS onboarding best practices to step up your onboarding experience.

10 Biggest SaaS Mistakes (and How to Avoid Them)

SmartKarrot

SaaS companies undergo a dynamic learning process. Though every SaaS founder is in the game to solve certain problems, they might make some mistakes along the way. Here are the ten biggest SaaS mistakes and how you can avoid them as a SaaS startup founder.

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Guest Post: How SaaS Companies Can Use Customer Experience to Drive Sales

Shep Hyken

SaaS has changed the traditional sales rules. With SaaS, purchases are mainly cloud-based with major demand. Due to this, competition is fierce as many SaaS companies are highly vulnerable to churn if they are not satisfying their customer base.? .

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Mapping Your SaaS Customer Journey in Seven Steps

Totango

Your SaaS customer journey map lays out optimized outcomes that lead to customer renewals, upsells, and referrals. First, we’ll define what a SaaS customer journey is, break it down into stages, and explain why mapping it out is important. What Is a SaaS Customer Journey?

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SaaS Customer Churn Analysis: Why Does It Matter and How to Do It Right?

SmartKarrot

Your customers are truly the most important stakeholders in the SaaS company. Every SaaS business needs to know why its customers are churning. This is why SaaS customer churn analysis is important. You can even know specific parts where upselling will be helpful.

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Net Revenue Retention (NRR) in SaaS: Why It Should Be Your Customer Success North Star

SmartKarrot

Net Revenue Retention is a metric that indicates the stickiness of a SaaS product to its customers. It also assists as a parameter for the customer success teams to take a step towards retention, upsell or even cross-sell. .

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Is it the right time to upsell to your customer?

Amity

SaaS Tattler Issue 91 - Is it the right time to upsell to your customer? Upsells. They're an integral part of Customer Success, but they've always led to somewhat of a sensitive topic: Is now the time to upsell? For this very reason, we’ve dedicated this week’s SaaS Tattler to the world of upselling -- the best approach for CSMs to go about it, and what constitutes as the right time to make the move.

5 Essential Steps to Find Upsell and Cross-Sell Opportunities With Journey Analytics

Pointillist

JetBlue has in the past made as much as an additional $140million in revenue through its upsell program called ‘Even More Space.’. Meanwhile, Lufthansa uses VR glasses to entice travelers into last-minute upgrades to ‘Premium Economy’ at the boarding gate and acknowledges that this successful upsell program has brought in significant ancillary revenue. There are many such examples of B2C and B2B companies that are using upsell and cross-sell opportunities to generate profits.

Top 5 Growth Marketing Strategies for SaaS Products

SmartKarrot

And this is even more difficult when it comes to companies that offer SaaS products. To grow and succeed in such a dense market, it is important for SaaS companies/product owners to come up with an effective growth marketing framework – with 100% effective growth marketing strategies.

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Optimize Your SaaS Renewal Process

CustomerSuccessBox

Customer retention is the lifeblood of a SaaS company. Where the foundation of SaaS customer retention is renewals. SaaS renewal’ is a term relating to Software-as-a-Service companies that operate with a subscription-based financial model.

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Expansion Selling Strategies: Tips for SaaS Companies

CSM Practice

To many, SaaS has always been tricky, and the current global economic downturn caused by the Coronavirus pandemic has only exacerbated it. The strong suit of the SaaS model is the generation of recurrent revenues. The New SaaS Sales Environment during COVID-19.

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SaaS Growth Levers: The Entrepreneur’s Guide to SaaS Success

SmartKarrot

Many entrepreneurs have joined the bandwagon of SaaS industry, but they are yet to realize that SaaS growth model is quite different from traditional ones. A deep understanding of SaaS growth levers can take your business to the next level. SaaS is a growing industry.

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5 Tips to Deliver a Great SaaS Customer Onboarding Experience

Totango

The rise in SaaS and subscription business models with low upfront costs and regular renewal windows means customers can make emotional and rapid decisions to leave an agreement with little consequence. Customer Experience Onboarding SaaS

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8 SaaS Business Examples That Excelled in Email Marketing

SmartKarrot

This goes to show the importance of emails for SaaS companies. We have discussed some SaaS email marketing examples to help you create visually stunning and powerful email campaigns in this write-up. SaaS business examples that excelled in email marketing.

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Double Your Sales with Awesome Live Chat Upselling Techniques

Comm100

Before you roll your eyes and point out that you don’t have a magic lamp to rub, consider your upselling game. Do you really know how to upsell? Maybe you’ve just been going about upselling the wrong way, with awkward timing and subpar recommendations. Try the following awesome upselling techniques: Make the Customer Comfortable. You want a customer to feel like your upsells are more than just automated garbage you’ve been trained to spout off at any opportunity.

What is SaaS: A comprehensive explanation & secrets to SaaS success

SmartKarrot

Often when it comes to defining SaaS in a particular way or so, there are too many ways to approach. But the second we hear SaaS, what does it stand for, what are its benefits and why is it so much the talk of the town, are some of the questions we keep wandering.

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How to Use Webinars to Supercharge SaaS Customer Success?

SmartKarrot

Success in SaaS is not as easy as it seems. How to Use Webinars to Supercharge SaaS Customer Success? . Renewals, upselling, and repurchasing. You can assist with repurchasing or upselling through a webinar. Boosting sales and acquiring customers will not be sufficient.

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Important KPIs to Track for High Touch SaaS

CustomerSuccessBox

For instance, performing business reviews typically enhances upsell sales. Your upsell and cross-sell revenues (the total amount from expansion deals) should equal your gross churn to achieve a high NRR when evaluating the health of your business (Net Retention Rate).

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A Step-by-Step Guide to Optimize SaaS Sign Up Flow to Increase Conversions

SmartKarrot

SaaS sign-up flow is the first thing your prospective customers will experience when they interact with your product. Since first impressions are the last impression, making your SaaS sign-up flow as frictionless as possible makes sense. Definition of SaaS sign up flow.

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What Is Expansion Revenue? Why Is It Critical for Long-Term SaaS Growth?

SmartKarrot

Upselling: Upselling to customers is basically upgrading them to larger plans to suit their needs better. This is the key to upselling or cross selling. Expansion revenue is the sum total of the MRR from cross-sells and upsells. MRR Churn inhibits growth in SaaS firms.

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6 SaaS Customer Retention Best Practices

Totango

Rather, customer retention for SaaS enterprises is a result of the customer experience. The continued growth of the SaaS model, led by the multi-billion-dollar successes of B2B giants Microsoft and Salesforce , reflects a more responsive relationship between customer investment and ROI.

How to Measure the Lifetime Value of SaaS Customers

Totango

It is the sum of the profit you make from your customers over time, rather than any single sales event, and it is the most accurate method of anticipating revenue in a customer-centric, Software-as-a-Service (SaaS) environment. Customer Lifetime Value SaaS Equation.

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5 SaaS Renewal Process Best Practices for Customer Retention

Totango

You should adopt a “time invested equals benefits gained” approach with your SaaS renewal best practices. The Top 5 SaaS Renewal Best Practices. We’ve gathered 5 of our favorite SaaS renewal best practices to help you remove the stress from your retention process: Define your customer. Automate renewals and upsells. Automate Renewals and Upsells. You can use your detailed customer data to prioritize resources when initiating renewal and upselling campaigns.

How to Build a Customer Centric Roadmap for Your SaaS Product

Totango

This promotes customer satisfaction, benefiting your clients and bringing your business higher retention rates and upsell revenue. A customer-centric product roadmap meets the needs of today’s digital-driven SaaS market.

Customer Success for SaaS Startups: A Founder’s Guide

SmartKarrot

In simpler words, they look into diverse functions – be it support, experience, upsell, renew, etc. You might also like: SaaS Startup: SaaS Startup: The Best Time to Implement Customer Success Is When You Close Your 10th Customer!

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