article thumbnail

Guest Post: 7 Ways Improved Customer Journey Results in Business Growth

ShepHyken

When simply surviving in the saturated e-commerce market is a struggle, achieving business growth might just feel impossible. Positive word-of-mouth and referrals Smooth, personalized customer journeys result in great customer experiences. They write about how improving customer journeys increases business growth. But don’t worry.

article thumbnail

Guest Post: How to Use the Customer Journey to Create an Engaging Affiliate Marketing Strategy

ShepHyken

Developing an affiliate marketing strategy comprises multiple aspects. An affiliate marketing strategy needs to be effective, target well and work well for brands and customers. Having an affiliate marketing strategy will drive traffic, improve leads, sales, and encourage customers to engage with your brand. Exploration.

Marketing 292
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Why Every Business Needs to Cross-Sell and Upsell in 2022

aircall

Whether you’re teaching this strategy to your marketing team, sales team, or support teams, it all comes back to putting your customers first. That means upselling, cross-selling, or down-selling, so let’s break down each type so you can easily leverage and implement them. . What are upselling and cross-selling?

article thumbnail

Who should own the Renewals and Upsells? Sales or Customer Success?

CSM Practice

In whatever situation, the question “Who should own the renewals and upsells?” Before diving into the question, let’s find out who’s doing the renewals and upsells process? And if in order to maximize value to the customers, I need to tweak the contract, add capabilities, upsell certain products, etc.”.

article thumbnail

6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

article thumbnail

Guest Post: Could Customer Experience Gaps be Limiting Your Profitability?

ShepHyken

A confusing checkout process or lack of personalization can be just as hindering to your customer as long customer service wait times or unresponsive mobile websites. Implement personalization initiatives Your customers don’t just crave personalization anymore—they demand perfectly individualized customer experiences.

article thumbnail

Advance from Personalization to Customer Journey Orchestration

Pointillist

Many CX, marketing and operations leaders are asking how they can use customer journey orchestration to deliver better, more personalized experiences that will improve CX and business outcomes, like retention, customer lifetime value and revenue. Journey orchestration goes beyond traditional personalization techniques.