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Guest Post: How SaaS Companies Can Use Customer Experience to Drive Sales

ShepHyken

SaaS has changed the traditional sales rules. With SaaS, purchases are mainly cloud-based with major demand. Due to this, competition is fierce as many SaaS companies are highly vulnerable to churn if they are not satisfying their customer base.? Marketing, in general, is becoming more expensive and prospecting is becoming harder.

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Guest Post: Ways to Improve the SaaS Customer Experience

ShepHyken

This week we feature an article by Anand Subramanian, a content writer from Freshflows , a product management app for B2B SaaS product teams. He shares how to improve the SaaS customer experience to encourage customer loyalty. Software as a service (SaaS) has grown rapidly in recent years, particularly in recent months.

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Guest Post: Ditching NPS for Real Feedback–Which is Better For Your Customer Experience?

ShepHyken

He writes about what specifically makes feedback effective in helping you improve your customer service. Feedback, the one thing that businesses know that they need but dread to receive it at the same time. But at the end of the day, it’s the feedback that makes or breaks a company. Should You Ditch NPS for “Real Feedback”? .

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How to turn SaaS implementation insights into a strategic asset.  

ChurnZero

For most CX teams in SaaS, the implementation process is a one-way street. At ChurnZero, we call this process the Readiness for Implementation feedback loop. At ChurnZero, our Implementation team scores a customer on the “Readiness for Implementation scale” to open another level of the feedback loop.

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Seven customer community building tips for SaaS CSMs

ChurnZero

Companies operating in the SaaS space also stand to gain by borrowing a page from this playbook and striving to build a community online. Research suggests SaaS companies that foster online customer communities strengthen key metrics that are important to Customer Success. We landed on a theme that made sense: a neighborhood.

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SaaS Developers Guide to a Positive Customer Experience

CSM Magazine

But developers are instrumental in shaping customer experiences that can make or break the success of a SaaS product. In this guide, we’ll explore strategies that SaaS developers can implement to enhance customer satisfaction and forge lasting relationships with their user base.

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8 SaaS Onboarding Best Practices

ChurnZero

SaaS customer onboarding makes or breaks your customer retention. For this reason, unlocking the optimal SaaS customer onboarding experience is invaluable. Read our guide here for the 8 SaaS onboarding best practices to step up your onboarding experience. Work Cross-Functionally During SaaS Customer Onboarding.