Turn Your Browser Into Your Dialer With JustCall’s Web Dialer

A web dialer, also called a web based auto dialer, is software that makes automated outbound calls via the internet. The primary objective of a web based dialer is to eliminate the manual task of dialing and reduce time spent on invalid contacts, busy tones, and answering machines.

Here’s how a typical web dialer works:

• Salesperson creates a dialing campaign on the web dialer software.
• Dialing list is updated by importing contacts from CRM to the web dialer via manual CSV upload or API.
• Campaign and dialer settings are configured.
• The web dialer starts automatically dialing numbers and connects live calls to the salesperson. Depending on the type of web based dialer, the calling pace can be fast or controlled by the salesperson.
• Once a call has concluded, the web dialer dials the next number, and the process repeats until a particular number of leads have been called or if a salesperson manually pauses dialing.

For modern sales teams and businesses, JustCall’s Web Dialer is a must-have tool. Here’s why.

• More sales opportunities: JustCall’s Web Dialer helps you maximize your outreach by automating calling and giving your reps more calling hours in a day. So if you could make 10-12 calls an hour per rep, you can more than 5x that with a web based dialer.
• Higher conversion probability: JustCall’s multiple dialing modes and powerful sales enablement capabilities help your reps sell more confidently, improve answer-rates and personalize conversations, which boosts conversions. Plus, with AI-led conversation intelligence, you can build stronger pitches that are more convincing and tailored to your prospects’ needs.
• Greater scalability: Our Web Dialer is a cloud-hosted software solution, giving you optimal scalability while also bringing down the cost of hosting and maintaining data centers on-premises.
• Greater profitability: With JustCall’s Web Dialer, you get a major sales productivity boost, allowing you to run leaner sales teams and save hiring and training costs. Plus, with a range of automation, sales enablement and AI features built into the Web Dialer, you reduce the number of tools in your tech stack and bring down your software costs.

Web dialers go by many names but can broadly be classified into three major categories: auto dialer, predictive dialer, and dynamic dialer.

• Web based auto dialer: This type of web dialer calls numbers one-at-a-time, with the salesperson deciding when to call the next number or skip a contact. Advanced versions of an auto dialer also come with a ‘preview dialing’ mode which allows reps to review contact info before jumping into a call. A web based auto dialer is ideal for any sales campaign that needs focused selling and personalized conversations.
• Web based predictive dialer: This type of web dialer calls multiple numbers at the same time, rejects machine-answered calls, and automatically routes human-answered calls to sales reps. Using algorithms, the dialer then predicts when the next sales rep will be available and assigns the next live call accordingly. Ideal for any high-volume calling campaigns.
• Web based dynamic dialer: This type of web dialer dynamically adds new CRM leads to your dialer campaigns and then automatically sequences them first in the calling list. Ideal for reaching out to time-sensitive leads.

JustCall’s Web Dialer offers all three dialing modes to give you maximum calling flexibility!

Web dialer pricing can swing from $15 to $150 per user each month. This range mainly hinges on the feature set and sophistication of the web-based dialer. Consider these pointers to navigate dialer pricing better.

• Price and quality aren't synonymous: Don't fall into the trap of thinking a heftier price tag means a superior web dialer. Many expensive options offer fewer dialing modes, lackluster features, and sometimes, persistent glitches and performance hiccups. Your goal should be to find a dialer that efficiently boosts your sales figures without unnecessary frills.
• Low price doesn't mean high return: It's easy to be lured by the affordable price tags on some standard web-based dialers. Yet, these might not deliver the scalability or features that enhance performance as your sales team grows. Be meticulous in reviewing what each dialer offers to make sure it meets all your needs.
• Mind the add-ons: Often, essential sales features are not included in the base package and are instead offered as pricey add-ons. Factor in these additional costs to avoid surprises later.
• Check VoIP calling costs: Unlike traditional phone systems, most web dialers use VoIP for calls, which incurs charges, especially for international dialing. These expenses can accumulate quickly with high-volume calling. Compare these costs among different dialers to find the most economical option.

JustCall’s Web Dialer (called the Sales Dialer), available in our 'Pro' plan onwards, is priced at $49 per user per month with annual billing.

Click-to-call is a calling feature that lets you call numbers from any web page in just a few clicks. For instance, JustCall’s Web Dialer comes with a Chrome extension, which can be downloaded to make and receive phone calls on Chrome.

When compared to a PBX or KSU system, a web dialer has a significant edge.

• Flexibility: Web dialers make calls via the internet, which means your office is wherever you are, not where your hardware sits. This is particularly helpful if you have a remote team. This flexibility is missing from any wired phone system.
• Scalability: Modern web dialers are cloud-hosted software, which means if your team or calling volume expands, all you need to do is add more users to your plan / purchase additional calling lines. Wire phone systems cannot scale up so easily.
• Cost-effectiveness: With practically no calling, storage, or processing hardware required to operate, a web dialer saves you on hardware procurement and maintenance costs. Paired with relatively lower calling charges, a web dialer turns out to be a much more cost-effective sales solution.
• Sales output: Automation is central to web dialers — for calling and admin tasks. This means your team gets more calling hours that would otherwise be spent on manual dialing and follow-ups. Plus, error-free dialing and contact validation saves your reps precious minutes that can be spent on a sales conversation.

But it also has its shortcomings.

• Network: If you don’t have an internet connection, you can’t use a web dialer. Plus, if your internet is slow or crashes frequently, this can impede your calling efforts. But in a world where fast wireless and cellular net connections are easily accessible and affordable, network issues with web dialers are becoming rare.
• Power: Most likely, your web dialer will run on an office-wide wireless net connection. Unexpected power outages can, therefore, disrupt your calling efforts. However, web dialers like JustCall also work on mobile apps, so you can still make calls via cellular internet. Further, you can mitigate power outage disruption by investing in backup electricity systems.

Overall, while a web dialer has certain cons, all of these can be mitigated without disrupting sales.